15
Of My Most
Compelling Audio Interviews From Experts Over
70.
I have searched my
archives for my most powerful audio interviews
from experts over 70.
I love interviewing people who have years of
experience behind them. These years of
experience are like gold. Each of
these interviews are packed with money making
ideas and specific examples of how to make your
life better, fuller and richer. Enjoy.
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Melvin
Powers
Interview
How I
Sold Millions Of Books In Mail Order
An Interview With Legendary Book Publisher Melvin
Powers
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Melvin Powers discovered he had the “Midas
touch” for
book publishing
when he was 16 years old. After Melvin
Powers
ordered a book on chess from a Popular Science
magazine, he set
up shop from his living room and discovered
an instant
success formula for selling book by mail
using small
classified ads. And in this
three part
interview, you’ll hear
Melvin’s
incredible story along with his step-by-step
formula for
success.
Even though he’s
sold more books than most people can
imagine, Melvin
says that books are really just the
“calling card”
for the seemingly endless amount of
backend deals you
can make from them.
And Melvin shares how
he makes serious
money selling back end seminars,
records,
consulting and much more from his book sales. He also shares the
marketing secrets
and licensing
deals that have
made him an icon
in the direct mail, distribution, and
book publishing
fields.
Here's
Some Of What You’ll Learn From This Interview:
• How much of a
mark-up you’ll need in order to make a
worthwhile profit
from your book sales.
• How to make
deals with magazines so that you’re not
paying their
outrageous advertising rates.
• How Melvin
successfully tests his books, advertising,
headlines and
direct mail.
• Learn about an offer
Melvin
made on his books that
instantly increased his book sales.
• Learn what products you should sell
after the sale of the book and how to make the real money
from these
products.
• Learn what mistakes
most make when negotiating royalties with authors and
publishers.
• What you
should do if
someone returns your book for a
refund and how to
turn that return into more sales.
• How to sell
publishing and movie rights to your book
to other
countries.
• Learn how Melvin has
adapted to the skyrocketing costs of
printing and
postage.
Melvin Powers is
a legend because he seems to
instinctively
know where the market is headed and how to
adapt to it. And
in this audio, you’ll hear how he does
it. You’ll hear
how he keeps his eye on the big
picture and never
lets fear get in his way.
So even if you’re
not interested in making a living from
books, you may
still want to listen to this audio
interview. Even
an expert can learn a lot from this marketing genius.
Part one of this interview is my first interview with Melvin.
Parts two and three is
Melvin Powers answering
questions for my hardtofindseminars.com
students.
Lessons
From A Book-Publishing Giant
Part Two And Three Of
The Melvin Powers Interview Are Included With His
Mail Order Millionaires Course..
Melvin Powers is a legend. He owns a thriving mail-order
business, negotiates his own deals, makes a great
living, and has a lot of fun. And with over 60 years of
experience, he’s just the person to ask marketing and
publishing questions to. That’s probably why I got so
many responses when I asked listeners if they had any
questions for this book publishing giant.
So in Part Two and Three of the
Melvin
Powers interview, you’ll hear Melvin field those
questions. And because he truly likes to help people
succeed, he gives step-by-step, thoroughly honest
answers. But best of all, he illustrates his answers
with examples from his own life to show just how
practical success can be, if you put your mind to it.
Melvin Powers
Interview Free MP3 Download Part
Two: The Power Of Asking
It
doesn’t matter whether your goal is to obtain rights to
a book, get your product on TV, promote yourself at
Barnes and Noble or lecture at the community college.
Things aren’t going to just fall in your lap. And in
Part Two, you’ll hear how Melvin has done all of those
things – and how easily you can do them too – just by
asking the right people the right questions.
You’ll Also Hear…
- How
Melvin used local community colleges and bookstores
to promote his seminars – and how you can do that
too
- How to
get your product reviewed for infomercials – and
what kind of deal you can expect
- How much
infomercials cost to produce and what products are
hot in the market right now
- The
resources Melvin would use if he had a new venture
to get off the ground – and the ones he wouldn’t
give up without a fight
- Which is
better – self-publishing or selling the rights to
your book
- How to
get the best mailing lists for your target market –
and how to make the most of them
- How
Melvin uses PR to promote his books and products
Melvin didn’t just write books and advertising copy – he
wrote songs as well. And in Part One you’ll also hear
all about his time as a songwriter including the hit he
wrote that was based on a true story. (He even sings
part of it.)
Part
Three: The Key To Never “Missing The Boat”
According to Melvin, you’ve only missed the boat if you
think you have. It’s never too late to succeed. And in
Part Three, you’ll hear how Melvin made his way to the
top along with steps for getting there yourself.
You’ll Also Hear…
- How
Melvin obtained the rights to one of his biggest
sellers, Psycho-Cybernetics, and how he knew that
book was going to be a winner
- What you
need to know to break into the self-help industry
- How to
get books translated into another language
- How
direct marketing has changed over the years – and
where it’s headed
- Where
Melvin gets contracts for his deals without ever
contacting a lawyer
- And much
more
Melvin has more years of experience than most people
will ever know. And in this interview, you’ll hear his
advice on how to succeed in business and in life. Enjoy.
I hope
you enjoy this interview series as much
as I did putting
it together for you. Please feel free
to pass this link
on to others who you think may enjoy
listening to it.
For more information on Melvin and his famous mail order
system,
click
here |
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Jim Straw Interview
Free MP3 Download
How I Made 400
Million Dollars Selling Products Through Mail Order.
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Jim Straw Mail Order Legend |
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Even though he only has a high school
degree and a year of college, Jim Straw has made more than
$400 million selling products through the mail.
And according to Jim, anyone can
get rich doing mail order –you just have to know the commandments of success. And in
this question-and-answer interview with students from Michael Senoff's www.hardtofindseminars.com, you’ll hear Jim Straw's
advice for getting to the top of your personal ladder.
According to Jim, every entrepreneur has started in sales and
marketing because, no matter what business you think you're in, if
you’re not selling, you’re not making money.
That’s why in order to be
successful, it’s important to learn the building blocks of business
and sales. And in this interview Jim tells us all about them.
You’ll Also Learn How…
• Jim makes his living working just 3 hours a day
• Why Jim says you should always test, test and retest your market –
and how to effectively measure those results
• How to easily and quickly build an email list from scratch – and
other ways to use the internet to enhance your business and increase
your customer base
• What was Jim’s biggest mistake and what he learned from it
• Why you need to learn the fundamentals of business in order to be
successful and the best book for learning them
• How to get PR articles written about your business for next to
nothing
• How to stop throwing away viable business opportunities by
understanding the business of business – and stop yourself from
thinking like a consumer
• The two things you need to know to be successful in business and
in life
• And much more
NOTE: This is
a recreation of Jim Straw's Voice. Jim was unable to do a
phone interview because of some hearing problems. This is an actor
playing the part of Jim Straw. These are Jim Straw's words from
written answers to questions submitted by www.hardtofindseminars.com
students. Now let's get going. For more information go to Jim's site
http://www.jimstrawgonewild.com
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Ted Nicholas
Interview
"Secrets
From "The Man" Who’s Sold More Than $6 Billion In Products Using
These Direct Response Methods"
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Ted Nicholas |
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Ted Nicholas has sold more
than $6 billion in products – that’s more than any other guru! He’s
owned 23 businesses, made millions in direct mail, knows the ins and
outs of negotiating, and has written and tested copy for more than
30 years
Imagine how easy marketing would be if you could consult an expert
for all your business dealings. Someone who has already made the
mistakes you’re about to make and can tell you a better approach – a
winning approach.
It could save you thousands and make you millions. Ted Nicholas is
doing just that and in this interview you’ll hear some of his tried
and true methods that have earned him his guru status.
According to Ted Nicholas, most copywriters think it’s important to
cater to as many prospects as possible, but if you cast your net too
wide, you’ll neglect your niche-specific customer and essentially
shoot yourself in the foot. And in this interview, you’ll hear how
to make sure your marketing is narrow, targeted and as effective as
possible.
You’ll Also Learn…
• The most costly mistake Ted has ever made – and how to easily
avoid making something similar
• How Ted grows his list and keeps it hot
• Tips for renting lists and ways to prevent yourself from getting
ripped off
• How the internet has affected the direct mail business and what
you need to know to make it nowadays
• How Ted consistently gets 80% off his magazine advertising.
• An analysis of one of Ted’s sales letters.
• Why Ted says you should never promote anything you’re not
passionate about – and the one lesson he learned straight from
Napoleon Hill
• Whether or not testimonials are as strong as they used to be – and
how to use them to invoke the kind of emotions you want
• How to use “scarecity” tactics to effectively call people to
action
• And much, much more
Ted says he’s an entrepreneur first. He started out with zero, knows
what it’s like to be on the other side of the desk, and knows how to
get people into the mindset to succeed. So if you’ve ever dreamed of
having a guru in your pocket to consult whenever you need to, this
audio interview is for you.
Follow along as Ted breaks down his own sales letter and reveals
secrets about headlines, bullets and the PS.
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Here is one of my most fascinating interviews ever. It's
with Glenn Turner. It me interviewing Glenn Turner like he's never been
interviewed before. Glenn in considered one of the most dynamic and
charismatic speakers of our times. He's was the Toney Robbins of the
1970s. This interview is the fascinating real life case study of how a
man with a physical disability, no money, and no confidence had the
courage to build himself into a wealthy, greatly respected man who was,
and still is a role model to thousands of people. But it is not just a
rags to riches story. It contains valuable lessons in honesty, tenacity,
humor, and respecting others you’ll take to heart.
Glenn Turner was born in 1934 in South Carolina to an
unwed mother. He was very poor. His mother’s prenatal illness of
scarlet fever caused Glenn to be born with a clef palate and a hair
lip. As an infant, he had surgery in an attempt to correct these
problems. Even so, his disability was always noticeable.
He dropped out of school in the 8th grade
mainly because of the teasing about his hair lip by other children.
When he was only 17 years old, he had his father sign for him so that he
could join the Air Force. Unfortunately, he was given a medical
discharge one year later because it was discovered that he had a
perforated eardrum.
Upon exploring job opportunities, he was told that his
outlook was bleak because he had no education. He was directed to and
enrolled in an Opportunity School. This was a school for people who had
dropped out of school or had never gone to school. This school saved
his life. It gave him the inspiration to complete school and the first
boost of confidence in his life.
Glenn eventually started selling sewing machines door to
door. Because of his past experiences, Glenn didn’t have much
confidence at first. However, he was fortunate to have the ability to
learn about sales from his manager who became his mentor. This
mentoring relationship helped Glenn to be very successful. Glenn never
forgot the importance of having a good mentor.
He was soon introduced to Holiday Magic, an MLM cosmetic
sales company Glenn was mortgage the family furniture to borrow $5000 to
become a distributor. In short time, Glenn surpassed fellow
distributor, Zig Ziegler, and became the Number One distributor for
Holiday Magic. In fact, he made a quarter of a million dollars just in
his first eight months with Holiday Magic!
Glenn reveals how he transformed from having little
confidence to having the confidence of a master speaker and
entrepreneur. When Glenn was 26, he left Holiday Magic and began his own
cosmetic MLM marketing company. It was called Koscot.
Hear how Glenn grew Koskot to a $100 million dollar
powerhouse in just 36 short months. Listen how Koscot was organized and
how it ran. At the height of it’s growth, Koscot was larger than Amway.
Glenn developed a new company named Dare To Be Great
because Koscot had a need for training materials and courses. Many
Koscot salespeople left their distributorships and became involved with
the Dare to be Great program. People flocked to Dare To Be Great
because they were fascinated with everyone’s positive attitude and
success. In fact, Glenn estimates that more than 800 people became
millionaires through Koscot and Dare To Be Great.
MLM laws were non-existent when Glenn first started. But
as the laws developed, Glenn started being investigated for different
kinds of illegal activities, including mail fraud.
He subsequently worked with one of his former employees
in the development of a new MLM, Challenge America. The company was
investigated and Glenn was eventually charged with “aiding and abetting
a pyramid.” He spent almost five years in an Arizona prison. In this
interview, you’ll hear Glenn discuss his experiences in prison.
Glenn’s real passion is teaching personal development and
the importance of maintaining a positive attitude. He has written
several books and estimates that he has sold seven million books and
audio-tape programs in his career combined.
Listen as Glenn gives advice on how to protect
themselves. He says that he made the mistake of not protecting himself
because he was always being honest. Because of lawmakers and the legal
system, simply being honest was not enough.
This interview is an absolute gem! Glenn proves how a
person can go from rags to riches and from ruin to recovery through the
power of positive thinking and honesty. For more free audio recordings
and speeches by Glen Turner go here.
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If you don't have the right attitude before
listening to any of the audio recordings on my
site, they won't do you a bit of good. So
the first thing you need to do to
be successful is to get your attitude right. Because if you're not
right on the inside, your not going to be right on the outside.
Without the right attitude what you hear on hardtofindseminars.com
will go in one ear and out the other. And I don't want that to
happen to you. Life is short and I'd rather you not be wasting your time. This
short nine minute recording is about how how to get your attitude
right. It's about how to take back your mind. It's about believe and
faith. Faith in your self. It's the shortest audio recording on my
site, yet the most powerful. That's why it's first on this page.
This message has been used to motivate thousands of people all over
the world. It is recognized as one of the most
dynamic motivational talks ever made. I hope it will inspire you to
listen to many of my other audio recordings. I hope it
will give you the courage to believe in your self. All the tools for
success are here at hardtofindseminar.com But your attitude must be
right first. This clip is nine minutes. The full version of this
recording is 34 minutes. The man who gave this speech took $5,000
and turned it into $300 million in five years. He netted over $30
million, created over 800 millionaires, and has created over 78
corporations. How did he do it? It all started with this message. If you
would like the entire speech
click here
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Business Success Takes More than Just
Effort: Michael
Senoff Interviews
Mr. X
The businessman in this interview
prefers to remain anonymous, so we’ll call him Mr. X. He is not related
to the Mr. X book sold by Jay Abraham.
Mr. X is the CEO of a Silicon Valley
corporation. He’s also a multimillionaire. It takes a tremendous amount of
drive, determination and focus to get to his level of success, and in this
interview, Mr. X tells us exactly what that means. Unlike many other
businessmen, he isn’t afraid to discuss the “nitty-gritty” elements of the
business ladder.
“You may have your body with your wife but your mind should still be with
your business.”
According to Mr. X, in order to be successful you’ve got to give “total
response to it -- complete mind, body, soul, bones, bone marrow, and flesh,
everything you've got.” It’s not enough to merely study business; you pretty
much have to breathe it.
This is an honest interview with someone right smack in the middle of the
business world. If you’re looking for a sugarcoated version, this isn’t the
interview for you because Mr. X doesn’t hold many things back.
Here are some of the things you’ll hear in this interview…
• When to fail on purpose… and why
• The essential things you must do and look for when putting together a
driven, business-hungry management team.
• Why Mr. X says you should never hire anyone who’s worked as a policeman,
CIA, FBI or in the field of intelligence operations.
• Why face-to-face meetings are infinitely more important than background
checks when hiring executives.
• After you’ve put together a good management team, how to maintain teamwork
and productivity in a fast and ever-changing marketplace.
• Why you should make sure your employees have the same drive and business
philosophies you have.
• What a “reference group” is and why you should “live, sleep, wine and
dine” in one.
Mr. X will be the first to tell you that millionaires aren’t made overnight,
despite what some con artists may claim. It’s not always easy, and it’s not
always pretty. But he says it should be rewarding – in more ways than just
financially. So sit back and learn what it takes to run a successful
multimillion-dollar business from someone who knows. For more information,
go here
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Here's your rare
look deep into the mind and personality from this Jay Conrad Levinson
Marketing Interview from the father of Guerrilla Marketing.
I am pleased to present you this Jay Conrad Levinson Marketing Interview,
with Jay Conrad Levinson. Jay Conrad Levinson is the author of the
best-selling Guerrilla marketing book series in history, Guerrilla Marketing,
plus 30 other Guerrilla business books. His Guerrilla concepts have influenced
marketers so much that today his books appear in 39 languages, and are required
reading for many MBA programs worldwide.
Jay was the Senior Vice President at J. Walter Thompson and in Europe as
Creative Director at Leo Burnett Advertising. He writes a monthly column for
Entrepreneur Magazine and articles for Incorporated Magazine.
Here is what's in this interview.
Discover what Jay Conrad Levinson’s first job was in
advertising. Discover the secret Jay learned from Hugh Hefner when he
worked at Playboy. Hear how many hours a week Jay worked, and why it has
never changed for 32 years. Wait until you hear what Jay’s father did in
his 9:00 to 5:00 job. Hear the story of how Jay got a 33% response with
a one-page, direct mail sales letter. Hear a little secret of what Jay
considers the most important thing he has ever learned in marketing. See
Jay’s favorite two books.
Did you know that Jay plays Poker?
Find out on what night. Find out how a literary agent can help you sell
millions of Guerrilla books. Hear how much Jay made in royalties on his
very first Guerrilla book. Find out what edition of Jay’s Guerilla
Marketing book is his biggest seller. Implament the key to how to get
your book published, printed, and looking as good as any book in the
bookstore for only $10.
Get the 800-number to the best
postcard pack people in the United States. Here's the reason why 90% of
all marketing campaigns fail. You'll discover the best day of the week
for making money online. You'll get the links websites for Internet
market research. Hear the truth about the Got Milk commercials?
Guerrilla tips on how to write a 7-sentence Guerilla Marketing plan in
five minutes. You'll hear Jay’s philosophy on money.
Finally,
learn Jay Conrad Levinson true Guerrilla I.Q. personality and
take the same exact personality test as you listen to this business
interview. Have a pen and paper ready. Put on your seatbelts, Hear from
the father of Guerrilla Marketing, Jay Conrad Levinson. Business
Interview is 112 minutes.
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82 Year Old New Yorker Reveals Lifelong Marketing & Selling Secrets
Before He Dies |
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You can be sure that this interview with Uncle Mort will
become one of my most memorable. You will hear how Mort has been an
entrepreneur for more than fifty years. Listen as he gives details of his
long jack-of-all-trades career in a saucy style that only Mort can tell.
After serving in World War II as a CB, Mort got into
sales. He owned and managed a tire store at an early age and also got
into the business of selling unique scooters.
Many of Mort’s early sales experience was the direct,
in-the-home sales of products such as:
Wherever Mort worked, he was always became the top salesman
very quickly. He had unique sales techniques that he refers to as
“secrets.” According to Mort, his unique marketing styles just about
guaranteed every sale he attempted.
Mort tells of sometimes opposing the sales techniques used
by company owners. Listen as he describes how he out-sold even the
company owners through ingenuity and his personable style. Mort explains
why direct sales is the best sales training for the new salesperson.
Later in his career, Mort began to get into the sales of
business opportunities. He goes into great detail selling a swimming pool
business opportunity. You will hear him describe his sales methodology
and how he quickly became the top swimming pool salesman. His secrets are
simple to remember: Be a good listener, be personable, and be honest.
Mort was proud to tell me how he made twenty people who bought the
swimming pool business opportunity from him became millionaires because of
Mort’s advice in marketing, advertising, and sales. He also relates
several anecdotes associated with the swimming pool business. You will
smile more than once.
Following his departure from the swimming pool business,
Mort invented the mobile dog grooming business. He tells the story of how
he came up with the idea and some of the trials and tribulations he had
during his start-up period. However, the business was a smashing success
and was written up in many, many magazines. Additionally, Mort was
actually a guest on the television show, “To Tell The Truth.” Yes, Mort’s
mobile dog grooming business got tons of publicity.
Another of Mort’s ventures was promoting a swimming pool
enclosure named the Stratadome. Listen to the deal the Mort made with
them and he ultimately made the company successful.
Mort explains why his prefers selling business
opportunities as opposed to franchises. He gives a great example when he
sold a business opportunity for auto parts, specifically brakes. At his
height, Mort had almost six thousand dealers. There aren’t many people
that can make that claim!
At the age of eighty-one, Mort is still very active in
building businesses. He has the strength of growing businesses fast. He
tells how to determine a good product that can be grown quickly and how
can help you. Mort says that, if you use his formulas, he will make you
rich. He also will tell you how to find high-ticket business
opportunities.
Mort and I talk about a fascinating venture that he is
currently involved in. He has partnered with a tour organization to sell
great little glass-bottom tour boats to be housed at prime locations
around the world. It sounds pretty lucrative. You will be amazed with
how this deal works and may wish to look at Mort’s web site for more
detailed information
Mort tells of a few other ventures that he has headed up
and how he feels that sometimes he chose bad partners. I know that you
will enjoy the banter that goes on between Mort and I. It was certainly
an experience for me listening to Mort’s life stories and I’m sure you’ll
enjoy them too
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"Nobody Should Be Allowed To Have Anything To Do With
Marketing, Advertising, Copywriting, or Direct Mail Until They've Listened To This Interview At Least 7 Times"
Introducing The
Clyde Bedell Advertising System
Sit back and
listen as I interview Barry Bedell in this exclusive Five part
presentation about the real "Father Of Advertising" Clyde
Bedell.
You have the lucky
fortune of hearing this interview with Barry Bedell, the son of the
great advertising genius Clyde Bedell. I hope you'll be as excited as
I was hanging on to every word in this amazing adventure about a man
many in the advertising and marketing fields have never known.
You'll get a detailed
and personal account about the history of this great advertising
legend. And you'll hear it from the man who loved him and knew him
best. This set of recording is designed to teach you about a proven
system of advertising you have never been exposed to before. I know
you will enjoy what I have put together for you in this exclusive
www.hardtofindseminars presentation. Enjoy For more information on how
to get the Clyde Bedell Advertising System go
here.
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Hear
Clyde Bedell
in
this sample Clip From his 1959 London Seminar.
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You'll own get the
entire one day seminar on CD with your free trial offer
described in the letter below.
Business Conditions
At the Time of the London Lectures
In 1958 and 1959 The United States and Great Britain were
gripped in a bitter recession.
Advertisers were struggling. Some went out of business.
Budgets were cut and sales plummeted.
Then, as now, the vast bulk of advertising was mind-boggling
wasteful. It failed to meet even the minimum standards vast
research proves are necessary to achieve maximum sales
results and profits.
Roy Thomson, the enlightened maverick Canadian and at the
time publisher of the Scotsman, was keenly aware of
this fact: the way to sell more advertising tomorrow is to
help existing and potential advertisers avoid costly errors
and use the medium with utmost effectiveness today.
(Thomson later went on to acquire the London Times, The
Sunday Times and dozens of regional newspapers,
ultimately owning the largest media empire in Europe.)
Consistent with Thomson's philosophy, The Scotsman engaged
Clyde Bedell, top-ten copywriter, author and international
consultant, to present "The Advertising Job," which came to
be known as the London Lectures.
For your free 30 day
trial offer on the most important advertising
system ever developed go
here
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Eugene Schwartz
No
kidding. Having Been An Ad Man For Over Fifteen
Years, I Wish I Could Have Heard This
Eugene Schwartz
Recording Sooner.
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Awesome! I have paid thousands of dollars to
study the material of all the well-known copywriting
masters and while some elements Eugene Schwartz
presents are similar, there is something completely
different & amazing about his info. In a
nutshell, I would say he speaks with conviction based
on phenomenal copywriting success. Also, he does it in
such a way that you truly feel like you are sitting in
on a personal coaching session and hearing insider
secrets that will set you apart from 99.99 percent of
the marketing world!
Your rare recording of Eugene Schwartz's speech is an
OUTSTANDING piece of marketing genius. In this recording,
Schwartz offers amazing insights into his personal methods
which any copywriter or marketer can benefit from instantly.
I've never heard anything like this before, and I highly
recommend that any serious direct response marketer stop what
they are doing right now, and listen to this entire speech.
It is pure genius!
Kind regards,
Bill O'Connell.
You may listen to the first 10 minutes of the seminar
by pressing play on the first green button below.
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Herschell Gordon
Lewis
Author
Of 20
Books On Advertising,
Writing And Direct
Marketing—Reveals
Secrets Of Success In
Copywriting
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Even
though I had heard his
name for years, I never
gave Hershell much
thought until I was
searching for one of his
books, "World’s Greatest
Direct Mail Sales
Letters Of All Time."
This book is not to be
confused with a similar
book by Richard Hodgson
titled "The World’s
Greatest Direct Mail
Sales Letters Of All
Time." An interesting
fact I learned about
Hershell is that within
the Collector’s Plate
industry he is known as
the "King of Direct
Mail." You may have seen
collector’s plates
advertised in the Sunday
newspaper and other
widely-circulated
publications. I used to
wonder why so many
people invested in these
plates until I talked
with Hershell
personally. Hershell
Gordon Lewis is a
well-connected expert
who has been involved in
the direct mail industry
for many years. He is
the author of more than
twenty books on
advertising and
marketing, and is the
former chairman of BJK&E
Direct. He now heads
Lewis Enterprises, a
creative source. He is
also chairman of
Communicomp, a
full-service direct
marketing agency
affiliated with True
North Communications
based in Fort
Lauderdale, Florida. On
this audio clip, prepare
to receive a real
history lesson on some
amazing things. My
conversation with Hershell was one of my
most interesting,
illuminating talks. In
it, I take you from the
days of Hershell’s first
direct selling job as a
door-to-door salesman
through his development
and evolution into a
prestigious, powerhouse
ad agency owner. This is
one talk you will feel
compelled to listen to
three or four times. It
is that eye opening.
FREE Money-Making Report For
Copywriters...“7
Secrets To Tap You Into
The HOTTEST Cashed Up
Online Market For
Copywriters...”
click here
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Here's
A Rare Recording From
Gary C. Halbert
A Marketing Legend
In The Direct Response
Mail Order Business |
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If you are unfamiliar
with Gary Halbert, you
are in for a treat. This
guy is my favorite
marketing instructor on
the subjects of direct
mail and how to write
killer advertising copy.
He delivers marketing
information in a
powerful style, without
all the BS. Gary's
pre-1994 material is
hard to find. Jay
Abraham has done several
joint ventures with Gary
so I have run across a
lot of his work. Go to
my Products page to see
which Gary Halbert
programs I have
available. How much
would you pay to attend
a Gary Halbert seminar?
Here is a recording from
a Group M Marketing
seminar in Hot Springs,
Arkansas, put on by Bill
Myers in the early
1990s. Enjoy this
31-minute recording
featuring Gary Halbert.
You'll love it! FREE Money-Making Report For
Copywriters...“7
Secrets To Tap You Into
The HOTTEST Cashed Up
Online Market For
Copywriters...”
click here
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How To Get
Investor Financing For Your Own Million Dollar Dream Business Using Little Or
None Of Your Own Money Without The Hassles Of Snobby Bank Lenders And Credit
Checks |
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Welcome to another insightful two-part
interview with business-buying expert, Art Hamel. In these
audios, Art concentrates on how you can buy a business with
investor money. This isn’t something that he just thought
up. All of the content you are about to hear is based on
Art’s actual experience for over twenty-five years.
You'll hear questions and Answers from my students about
buying businesses.
When you buy a business using investor money, there are some
great advantages. First of all, you pay for your business
entirely by cash! That gives you an advantage over other
buyers. The other important aspect is that most investors
don’t expect you to pay them some kind of a return every
month or quarter. They will ride with you for five years or
more until they expect their return. That means that you get
to use all of that investor money for the entire investment
term!
You will also hear Art’s opinions on business brokers and
how to know a good one, how to value a business, buying
businesses which fit into a consumer buying cycle such as
businesses that fit well with baby boomers, how to protect
yourself from overpaying for a business, and much, much
more!
Near the end of this Q & A session you’ll hear Art’s
anecdotes about how he got into the seminar business in the
early 1970’s, how he started teaching marketing and business
buying sessions that were both IRS and IBM approved, and how
his one-hour infomercial on a shopping network made him such
a recognized personality wherever he went.
Get ready to learn ...
How to value a business
The truth about government funding.
How to buy a business with no money of your own?
How to value a business using a third grade math formula.
How to determine if there are unpaid bills before you buy.
How to measure and value the "public good will worth" of a
business before you buy.
How do you keep employees from jumping ship after the sale.
Why everything you have ever been told about business is a
big lie.
Learn Art’s best technique for finding profitable but under
valued businesses.
Why never to trust a business brokers in the Midwest,
specifically Indiana?
How to get the banks to work with you as a last resort
How to get 100% financing for existing businesses?
Each recording is 25 minutes. Sit back and listen to some of
the most sought-after information in the world. So be sure
to print the transcripts and read them over and over. Now
You Can "Test Drive" Art Hamel's Legendary Business-Buying
System For 30 Days...For Free!
For more interviews with Art Hamel go here Back to index |
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Here's The Exact Plan Of How A 70 Year
Old Nashville Man Turns $120 Into $10,000 Twice A Month
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Have you ever considered owning your own consulting business? In this
interview, I talk with Sam Bowman, a successful marketing consultant from
Nashville, Tennessee, who was trained in a sales and marketing system that
is almost identical to the Hidden Marketing Assets (HMA) system. Based upon
his experience with real face-to face selling and all the planning that goes
with it, Sam explains what it takes to be successful as a marketing
consultant.
The purpose of this audio tape is to share Sam Bowman’s key strategies for
starting and operating a successful consulting business and how he applied a
sales and marketing system that works.
During this discussion, you will learn about
• Required traits and competencies of a successful consultant
• Getting started and projecting revenue
• How to get clients, number of calls, and ratio of calls to appointments
• Identifying the right clients and which clients to avoid
• Setting appointments and pre-qualifying
• Pre-call planning and handling appointments
• Importance of a client needs assessment and what to look for
• The proposal, agreement, pricing, and getting paid.
Once you listen and learn from Sam’s consulting experience, you will be able
to apply these methods to your own consulting business and reap the rewards
of owning this type of business.
Press the green play button for each part
and download the mp3 below. You can also download the transcript and mp3
audio files to reinforce your learning. .
Follow Sam's advice and you'll learn how to turn $120 into $10,000 twice a
month.
For more information
on marketing consulting like this go to
consulting secrets
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