Advice From My Uncle Mort... "One day, by accident, I stumbled across this site, it totally impacted my life and changed my mind-set about marketing and the Internet completely. " Jim Davis a true disciple of Michael Senoff
 

 Sales Secrets You Can Only Get From 50 Years At The Top

 

     There isn’t a thing Uncle Mort can’t sell. With more than 50 years of experience, he’s made his followers millions of dollars selling business opportunities for everything from pools to mobile brakes to highchairs. But he doesn’t just know how to sell, he knows how to make deals, read people, negotiate for top-dollar, expand ideas, and close.

     And in this two-part interview, you’ll hear how he went from being a poor kid in the Bronx (with nothing but a burning desire to become somebody someday) to actually becoming one of the most sought-after salesmen in his class – and all the lessons, tips and tricks he learned along the way. The products being sold may change over the years, but the art of selling doesn’t. It always comes down to the same core principles of value and market. And in this audio, you’ll hear all about them, and how to use them to sell more.

Part One: Listen To Prospects…  And They’ll Tell You How To Close Them

     According to Uncle Mort, there are two things you have to do in order to sell anything successfully – know the business and the product you’re dealing with, and listen to people. If you know the terminology and the features of your product and are sincere and professional, you’re pretty much halfway there. But if you listen to people and ask the right questions, Uncle Mort says they’ll tell you exactly how to close them.

     In other words, they want you to sell them, and they’ll usually tell you how if you listen right. So in Part One of this audio, you’ll hear stories that illustrate exactly how Uncle Mort does it. You’ll also hear…

*  The fastest known way to blow a deal – selling after the close – what that means and how to avoid it

*  The 3 craziest media stunts Uncle Mort ever did to get attention – and why they worked so well

*  The number-one factor when it comes to sales – exclusivity – and ways to make sure you maintain that at all costs

*  The single biggest lesson Uncle Mort learned when he tried to sell Vespa scooters in the wrong neighborhood – is location really that important when it comes to maximizing sales?

*  The “can’t miss” way Uncle Mort turns customers into personal friends that he “gives a great deal” to

*  The only time you should definitely walk away from a deal and examples of when Uncle Mort did it and why 

Part Two:

Little-Known Ways To Find Unexploited Opportunities And Negotiate The Best Deals

 

     When it comes to negotiating, Uncle Mort says it all comes down to value. There are certain criteria you can look for to know for certain that you have a product or an idea that has value, makes sense, and is marketable. And in Part Two, you’ll hear how to analyze what you have so you know where it’s going.

     But value doesn’t just pertain to products. You are also part of the equation, so you need to know your own worth and value that you bring to the table. And in this audio, you’ll hear what that means and how to make sure you’re always negotiating with that in mind. You’ll also hear…

*  Examples of when to take stock options as part of a deal, and how to make sure it’s all spelled out so you don’t get screwed

*  What Uncle Mort calls “The Father Syndrome,” why so many businesses suffer from it, and what to do if you see it in one of your potential partners

*  All about the time Uncle Mort found himself in the middle of an FBI investigation – why he wasn’t worried, and the 4 things he says you need to remember about sales ethics in order to “avoid the heat”

*  The one phrase to repeat to yourself during a negotiation so you never lose sight of your worth

*  The strangest antique products and business opportunities Uncle Mort has hustled over the years – and an insider’s look at how he made serious money – with even the craziest of ideas

     Uncle Mort says you can know all the principles and formulas for selling in the world, but if you don’t get off the couch and try something, it won’t mean much. Mort is 81 years old so he says he doesn’t have time for slow sales. He’s gotten to the point where he’s looking for people and opportunities that grow money fast. And in this audio, you’ll hear how he does it and how you can do it too.


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  HTML transcripts download or play part 1
    download or play part 2

 


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