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Archive for November, 2007

Introducing Guerilla Marketing Secrets for Optimizing Your Web Site to Build Your Business

By admin On November 13, 2007 No Comments

Finally, there is a marketing program that was developed by an online business owner to help other online business owners grow their Internet businesses.

Learn how HMA Consultant Nick Gilbert, a former triathlon athlete and owner of Internet businesses, learned about marketing while running his Web site. Based upon his Internet marketing experience, I share the online marketing techniques based on the “Guerilla Marketing” home study course he developed to help other Internet businesses be successful.

This comprehensive internet marketing course is like no other, it will teach you what you need to know to be successful online and tell you how to do it. Having owned a web hosting company for 7 years, starting it from scratch with zero clients and a couple hundred dollars then building it into a multi-million dollar company with thousands of clients with e-commerce Web sites, I knows what works and what doesn’t.

You are going to find out the lessons I learned along the way to maximize profits, you will learn a number of secrets from a veteran web programmer/online marketer, and it is all be cutting edge info that’s working today.

In this course I bring you the most important parts of the 6 main areas of online marketing, plus a 50 page workbook, with written and online exercises to ensure you understand and to help you implement the material.

In each audio download you’ll hear my conversations with Michael Senoff, explaining the following Internet marketing topics:

√  Part 1: Guerilla Internet Marketing Weapons: How you can market online with a tight budget
√  Part 2: The Hidden Secrets about Google Ad Words
√  Part 3: Creating an Online Affiliate System
√  Part 4: Money Saving and Conversion-boosting Tips for Paid Online Advertising, and
√  Part 5: Website Analytics- What your Web stats are really telling you.
√  Part 6: Websites to Help You Build Your Internet Business
√  Bonus 7–Getting Your E-Mails Though Spam Filters and an interview with an SEO Expert

We have added a number of items in addition to the audio CDs to help you get over 4 times the value from this course, such as the transcripts, workbook review and written exercises, online exercises, screen capture videos and more. When you just listen to a CD you only retain 20% of the information. When you listen and read, you retain 50% of the information. And when you are actively involved, you retain 80% of the information, 4 times more than if you just listened.

That said, the way you want to go through this course is listen to the lessons while reading along on the transcript, then doing the workbook section for that module.

Download Workbook

Download all audio transcripts

Be sure to listen to all five-part audio recordings. You will be amazed by what you learn when you hear about the marketing tools and techniques that you won’t be able to find anywhere else.

For more information, go to http://www.hardtofindseminars.com.



Part 1: Guerilla Internet Marketing Weapons: How You Can Market Online with a Tight Budget

By admin On November 13, 2007 No Comments

In the first audio clip, Part 1, I talk to Michael about the background for the Guerilla Marketing program. On this recording, I present the tools and techniques of Module 1, Guerilla Marketing Weapons: How You Can Market Online with a Tight Budget. This is the first of the five audio recordings to help you get the most out of your Internet business.

The purpose of Module 1 is to explain the..
√  25 must-have guerilla marketing weapons–marketing techniques that are specific to Internet marketing and
√  11 key items you must include to increase Web site traffic and increase sales.

You will learn about the
√  Importance of a guerilla internet marketing plan before you begin
√  How specific marketing methods, such as contests, newsletters, follow up, etc., apply to Website development and marketing your online business.
√  Specific Web site tools, such as spy tools for monitoring competitors. activities
√  Tools for setting up, managing, and enhancing your site
√  What to include on your home page and other layout tips
√  Icons, branding, frequently asked questions (FAQs)
√  Customer incentives and payment plans, and more.

The marketing weapons and .must have. items that you will hear in this module provide a wealth of information to help increase sales and build a successful internet business. To get the programs full value, be sure to listen to the four remaining audio recordings!

For more information, go to http://www.hardtofindseminars.com.



Part 2: The Hidden Secrets About Google AdWords

By admin On November 13, 2007 No Comments

Your Internet business will be successful only if prospects and customers have easy access to your site as they search for relevant information. This audio recording, Part 2, Module 2, continues Michael’s conversation with me, who explains the importance of using Google AdWords tools to increase traffic to your Website and increase sales.

The purpose of this audio recording is to explain the secret tools for using Google AdWords, provide the steps necessary to set up and get the most out of your advertising campaign, enable you to get more .clicks. to your Website for little money, and to learn how to use Google AdWords for market testing.

You will learn about:
√  What a search engine is and Google as No. 1
√  Steps to access AdWords and add your site
√  Page ranking, click through rates, and pricing
√  How Google determines relevance and placement
√  Timing for setting up a Google ad
√  Types of key words
√  Bidding and determining how much to spend
√  Importance of testing number of clicks to your site
√  Other uses of Google AdWords

If you follow these steps, you will get the most out of using Google AdWords tools to advertise your business, increase traffic to your Website, and make more sales. To get the program’s full value, be sure to listen to the three remaining audio recordings!

For more information, go to http://www.hardtofindseminars.com.