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Archive for December, 2008

How to Tell If You’re Ready For Wal-Mart

By admin On December 12, 2008 No Comments

If you have an idea to pitch to Wal-Mart, you can be sure you’re only going to get one shot to present it to them. So you’d better make it count. You’ve got to think like a large retailer and talk to them in terms they will understand. You also have to do your homework to make sure you’re even a good fit for the mass-merchandising giants.

And in this audio you’ll hear how to conduct the kind of research you need to make sure you’re ready for the big retailers, and how to pitch yourself to them when you are.

You’ll Also Hear…
 How to make sure the mass market carries what you want to sell
  What to do if your product is considered “seasonal”
  How to conduct research on Wal-Mart – even if you don’t have one nearby
  How to make deals with everyone – including your competitors
  What to do if you discover you’re not quite ready for Wal-Mart in order to get ready right away
  How to prepare for the “big sales calls” to the big department stores
  The criteria you’ll need to meet in order to sell to mass merchants

Remember, the shelves of Wal-Mart aren’t sitting empty waiting for your product to come along. If you’re going to replace an existing product, you’ve got to show buyers why they should make the switch.

But nothing is worse than going into Wal-Mart unprepared. And this quick audio will show you how to get ready.



Five Simple Ways to Get In Wal-Mart…Even If You Have No Money

By admin On December 12, 2008 No Comments

With millions of products flying off the shelves of Wal-Marts every day, you could easily make a small fortune if just one of those products were yours. And in this audio, you’ll hear how to do that – even if you have no money and no experience.

Meet Joe. Joe started out as a product manager for Kimberly Clark, a large producer of health and hygiene products like Huggies and Scott tissues. So Joe knows the ins and outs of how large corporations get their products into big department stores. And now he’s modified those concepts to meet the needs of the average guy.

Although he had no money at the time, Joe still managed to get his products into Wal-Mart four times using his methods. And he has broken the process down to five different ways. So in this audio, you’ll hear all about those five ways along with the advantages and disadvantages of each.

You’ll Also Hear…
  What risks you can expect and how to minimize them
  How to use joint ventures to bring your margins up and make your products worth your while – and Wal-Mart’s!
  Ways to outsource your manufacturing and keep your costs down
  How to know who your competition is and ways to beat them. Believe it or not, you’ve got more competition than you think
  What Wal-Mart cares about – you may be surprised to find out it’s not the invention, product, or idea
  Why department stores don’t like to take on new vendors – and ways to get around that
  Who the three levels of customers are for each product and how to make each one of them happy
  How to easily calculate potential margins to see if a venture is worth the effort

Most people think it’s too much trouble and money to get a new product into a big department store like Wal-Mart. You may be picturing an overwhelming process of starting a company, buying equipment, marketing, inventorying and going around selling the product all yourself. And although that’s one way to do it, there are many others that are less costly and difficult.

And in this 25-minute audio, you’ll hear how to get started – even if all you have right now is an idea and an empty pocket.



Free Secrets From a Man Who’s Sold More Than $6 Billion In Products Using These Direct Response Methods

By admin On December 8, 2008 No Comments

Ted Nicholas has sold more than $6 billion in products – that’s more than any other guru! He’s owned 23 businesses, made millions in direct mail, knows the ins and outs of negotiating, and has written and tested copy for more than 30 years

Imagine how easy marketing would be if you could consult an expert for all your business dealings. Someone who has already made the mistakes you’re about to make and can tell you a better approach – a winning approach.

It could save you thousands and make you millions. Ted Nicholas is doing just that and in this interview you’ll hear some of his tried and true methods that have earned him his guru status.

According to Ted Nicholas, most copywriters think it’s important to cater to as many prospects as possible, but if you cast your net too wide, you’ll neglect your niche-specific customer and essentially shoot yourself in the foot. And in this interview, you’ll hear how to make sure your marketing is narrow, targeted and as effective as possible.

You’ll Also Learn…
 The most costly mistake Ted has ever made – and how to easily avoid making something similar
  How Ted grows his list and keeps it hot
  Tips for renting lists and ways to prevent yourself from getting ripped off
  How the internet has affected the direct mail business and what you need to know to make it nowadays
  How Ted consistently gets 80% off his magazine advertising – Come to find out, you just need to ask for the discounts that only the pros know about
  An analysis of one of Ted’s sales letters – from the font color to the headline and length, everything is calculated
 Why Ted says you should never promote anything you’re not passionate about – and the one lesson he learned straight from Napoleon Hill
  Whether or not testimonials are as strong as they used to be – and how to use them to invoke the kind of emotions you want
  How to use “scarecity” tactics to effectively call people to action
  And much, much more

Ted says he’s an entrepreneur first. He started out with zero, knows what it’s like to be on the other side of the desk, and knows how to get people into the mindset to succeed. So if you’ve ever dreamed of having a guru in your pocket to consult whenever you need to, this audio interview is for you.