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Archive for the ‘HMA Client Interview Training’ Category

A Case Against Marketing Consulting/Coaching

By senoff.michael@gmail.com On June 7, 2009 No Comments

Here’s an interview with a consultant that was hating the
consulting biz even though he was getting huge consulting fees.

It’s a side of the consulting biz you won’t hear from other
consulting offers.

I want to show you a dark side of marketing consulting not revealed
until now.

Go to this link to download the interview.

http://www.hardtofindseminars.com/dark_side.htm

Here’s what happened.

I get this e-mail below from Kory Basaraba

—–Original Message—–
From: Kory Basaraba
Sent: Saturday, May, 2009 10:24 PM
To: Michael Senoff

Subject: Re: Kory how is it going ?

Hi Michael,

I was actually thinking a lot about you and the HMA marketing
consulting opportunity this evening, so maybe it’s the timing of
your email that’s got me writing.

Here’s how it’s going…

For the last 8 years I’ve been a “marketing consultant”. More
accurately, I end up implementing everything a company needs to get
their marketing off the ground from copy to websites to graphic
design to video production to database management and coordinating
all the moving pieces.

I’ve been selling for 20 years. I have worked on websites for
fortune 500 companies, learned how to program databases and manage
large projects, and have been following Jay Abraham and Dan Kennedy
and all the marketing guru’s since 1997.

I’ve never had a problem getting clients. My problem has been
getting the work done once I start and under charging for my
services (Started out charging $3,000 8 years ago.

The last 3 clients have been $30,000 up front plus a % of increased
sales, and that was still under-charging for the amount of work I
end up doing).

I also take on too many projects at once and get way wrapped up
trying to “save” my clients businesses or doing extra work for no
charge because they can’t afford to pay for what needs to happen.

Anyway – after 8 years I decided none of it was working.

I wasn’t happy.

I knew I created all of it from my choices along the way and that I
had to un-create the situation.

I got sick 3 weeks ago and ended up in bed for almost a month
thinking about all the important things in life.

Now that I’m back on my feet I made some changes.

This week I fired all my clients (walked away from substantial
royalty income) and decided to simplify my life.

My focus is now on copywriting – something I’ve been working on for
5 years – and also (curiously) the HMA system is regularly in my
thoughts.

I’ve been following your stuff for about 4 years now and am
constantly tempted to sign up because of the simplicity of the
system.

It has clear expectations, clear budgets, well defined projects and a
FINISH LINE to look forward to.

I hope everything is well with you and that you are on track to
reaching your goals this year. I’ve seen how consistent you are
about moving forward with your business and you deserve all the
success you can handle.

Best regards,

Kory Basaraba

—————————-

I called Kory and asked for an interview.

Here’s the interview with all the details below.

It’s the dark side of marketing consulting not revealed until now.

Go to this link to download the interview.

http://www.hardtofindseminars.com/dark_side.htm

Or click This Link To Play The Interview
http://playaudio-345.com/play.asp?m=569475&f=KMVXXQ&ps=3&p=1

PS. Kory is a hell of a sales person and in this interview he
reveals one simple question that he would ask owners of businesses
that got him appointments like magic.

He told me as awkward as it was, he would just ask this one question
and shut his mouth and clients would invite him in to talk more.

Go to this link below for what you get with the system, the price, offer and risk free guarantee.

http://www.hardtofindseminars.com/HMA_Details.htm
 

If you have not listened to these audio recording and interviews yet, make sure you do so.

You Can Earn A Living – Or A Fortune – In The Booming Consulting Business. Let Me Show You How With 100% Free Marketing Consulting Interviews.

Go to http://www.myfirsthmaclient.com



What to Expect as an HMA Consultant

By senoff.michael@gmail.com On November 21, 2008 No Comments

Here are two conversations between a gentleman and myself about what he can expect if he becomes and HMA consultant. 

As you will hear, Aria and I had spoken before when I noticed that he was accessing information in my web site, www.hardtofindseminars.com.  As it turns out, he was studying information  about the HMA System and how to become an HMA Consultant.  Being a Marketing Consultant was something that Aria had always dreamed of – to help businesses market their services and products better to realize greatly increased profits.  Here, when Aria calls me, he has already almost decided to go for it and join the HMA team.  He simply wanted some validation as to the program and what materials would be available when he joined.

This 27 minute recording of our calls is a great crash course for anyone who is considering a new career as an HMA Marketing Consultant. We cover such things as:

  Exclusive tools and advice that I make available to new HMA Consultants that will greatly help to establish their credibility to potential clients.
  Ways to train yourself to become an expert and comfortable at completing Opportunity Analyses with your prospects.
√  How becoming an HMA Consultant and having access your training materials are so quick and easy.  You’ll have access to the online materials immediately followed by a shipment of additional training materials just a few days later.
  My personal commitment to all HMA Consultants and how I make helping them my top priority.
 The continuing education that HMA Consultants receive at the online HMA University.
 Options about setting up your consulting business (sole proprietorship, incorporating, etc.) and my advice to new consultants.
 Tax advantages of starting your own business.
 You will get a peek into an invaluable tools and content available to new consultants in the HMA University. 
√  …and much more.

If you’re curious about the HMA System but want to know what kind of training you will receive and how I will work with you, don’t miss this enlightening recording!

Go to this link below for what you get with the system, the price, offer and risk free guarantee.

http://www.hardtofindseminars.com/HMA_Details.htm
 

You Can Earn A Living – Or A Fortune – In The Booming Consulting Business. Let Me Show You How With 100% Free Marketing Consulting Interviews.

Go to: http://www.myfirsthmaclient.com



Robert Clay Interview Reveals Million Dollar Consulting Secrets

By senoff.michael@gmail.com On November 21, 2008 No Comments

Hi, it’s Michael Senoff with Michael Senoff’s Hardtofindseminars.com. Here’s another recording with a gentleman named Robert Clay. He’s the founder and CEO of DSP Solutions, U.K. Limited.  He’s an author, speaker, and designer of world class, low risk, high return marketing strategies.

The purpose of this interview is to expose you, the HMA Consultant, to other marketing consultants – consultants who are maybe doing things a little bit different but some of the same things you’re doing in your HMA practice. It’s also to broaden your horizon and show you the potential in this business. Wait until you hear the stories and wait until you hear me uncover Robert’s system for generating very high paying clients.  You’ll hear how he’s using seminars to generate these clients in the most efficient manner.

Robert has an amazing history.  Let me tell you a little bit about him.  At 19, with no capital, in three years he started a business that achieved 40% penetration of initial market potential compared to 17 nationally for all other brands combined. He achieved much press from coverage in the Sunday Times, Sunday Telegraph, Guardian, Observer, and many other regional newspapers and industry publications. Then, at 23, he started franchising. He ran successful marketing campaigns which took his business to number three in the U.K. within three years with other franchises worldwide.

He invented the glass sun roof, as we know it today, creating from scratch a market in the U.K. for more than 250,000 units a year within three years when it became the third largest sun roof manufacturer in Europe. Eventually, he sold both of these businesses to one of the largest companies in Europe and was instrumental in taking that business to number one in its field in the world within only four years.

He started consulting with other entrepreneurs and business owners, clarifying and demystifying marketing and transforming their thinking and business results. He set up his consulting firm called DSP in the year 2000 as an experiment and has since helped hundreds of businesses to transform their marketing and business fortunes using low risk, high return marketing strategies.

Some of his successes include helping a number of business startups to achieve market leadership in their in their field or in the U.K. or in Europe or in the world. One was the national Ernst & Young Entrepreneur of the Year Award winner in 2002 who later appeared on the Sunday Times Rich List and sold out in December of 2007 for £75 million. Another was the Entrepreneur of the Year runner up the same year. Another award-winning client went from startup to £100 million revenue in seven years.

Over the last ten years, DSP has developed a unique and priceless 250,000 page Knowledge Base detailing best marketing practices worldwide in every conceivable industry. Robert continually writes books and regular columns in magazines and newspapers. He’s a highly regarded keynote speaker, meeting or exceeding 99.7% of audience expectations. He runs regular workshops and entrepreneurs.

His specialty is in designing low risk, high return marketing strategies for entrepreneurial businesses. He’s a provider of knowledge and facilitation in the area of customer acquisition, better conversion of leads to clients, customer retention, increased transaction value, and increased transaction frequency. He runs regular seminars and workshops. He masterminds, creates, implements, and sustains all marketing activities for a limited number of clients without charging a fee but being paid out of the increased profits.

If you’re one of my HMA Consultants listening to this, I know you’re going to benefit immensely. If you’re listening to this and want to become an HMA Consultant, the purpose of this interview is to broaden your horizon and show you how other big players are making it in the consulting business.

Now let’s get going. Go to this link below for what you get with the system, the price, offer and risk free guarantee.

http://www.hardtofindseminars.com/HMA_Details.htm
 You Can Earn A Living – Or A Fortune – In The Booming Consulting Business. Let Me Show You How With 100% Free Marketing Consulting Interviews.

Go to http://www.myfirsthmaclient.com