Here’s the (NEW) interview I just completed with Ken McCarthy,
transcripts, mp3 downloads and all.
Over the years, I’ve learned something important about doing these
And it’s that one good interview leads to another good interview.
It was shortly after my interview with direct mail icon, Drayton
Bird ( Link to Drayton’s interview below if you missed it ) that I
got an e-mail from Ken McCarthy.
He said . . . he liked my work and invited me to interview him.
I said heck YES . . .
Because . .
Anyone who’s into Internet marketing knows, trusts, and respects Ken
After all, he the guy who organized and sponsored the very first
conference ever held on the subject of the commercial potential of
the World Wide Web.
What an honor.
The title of this interview is called . . .
Three Big Money-Making Secrets From Ken McCarthy You Can Use Right
Now To Put More Cash In Your Pocket…Even In This Rotten Economy.
Most people expect a free lunch when it comes to making money on
And because the Internet is full of fraud, most people only look
for magical ways to make their millions, instead of taking
It’s only after they get burned they start looking for real
And that’s when you look for Ken McCarthy.
Ken McCarthy has been teaching Internet marketing since the early
years back in 1993. So he knows the techniques that work.
And according to Ken, the beauty of the Internet is that you don’t
have to be a marketing genius to make money.
You just have to be able to respond to reality. In other words,
never guess at how your market will react to something.
Test it; then act on your results.
And in this audio, you’ll hear exactly how to do that.
You’ll Also Learn. . .
* Why you should never be content on simply getting the first sale
* What’s the real goal of every Internet marketing campaign
* How to tweak and apply direct marketing principles from marketing
icons like Eugene Schwartz and Gary Halbert to grow your sales.
* The most important thing to do when marketing to your email list
* How “traffic brokers” drive a flood of traffic to promotions
* The book Ken discovered at a used book store that changed his
* The single most broken rule of Internet marketing.
Ken says you can do everything else right, but still fail if you do
Ken’s been running conferences on Internet marketing since the
early 1990s, and was the only person Dan Kennedy trusted to talk
about it at his seminars.
His well-rounded, yet grounded, approach tackles all elements that
make up a “no-BS” online marketing strategy including SEO,
pay-per-clicks, traffic generation, direct marketing, and more.
And in this interview, you’ll hear how you can start taking
realistic steps toward your Internet marketing goals today.
Enjoy the interview and let me know what you think.
PS. If you have an interesting guest for me to interview,
I want to know about it.
Send me something about them with a link to their site or replay
with some details.
About the Author
Michael Senoff is the CEO and publisher of
The world’s leading free consulting audio business library.
Michael is an experienced Internet marketer and talk show host and
a popular professional interviewer. Michael has taught 100% online
around the country & around the world to more than 50,000 students.
His over-the-top online audio interview web site
http://www.hardtofindseminars.com is listed in the top 1% of most
visited web sites in the world.
Michael has also worked as a coach and adviser to other famous
Michael is a husband and father of two young boys in Southern
California. He has a successful audio publishing business. Michael
is originally from Atlanta Georgia and is now based in San Diego,
California. Michael works with small to medium sized companies on
four different continents.
He is the author of the book: “TALK YOURSELF RICH”: (86 of the most
revealing, proprietary secrets on the subject of how to make more
money with audio interviews and the soon to be released sequel:
AUDIO MARKETING SECRETS. How To Make Your Own Information Product
Using Audio Interviews. Michael may be contacted at
Michael@michaelsenoff.com or at (858) 274-7851
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