Daredevil . . .

Evel Knievel was an American motorcycle daredevil famous in the
United States between the late 1960s and early 1980s.

When I was ten I remember watching his amazing jumps on TV.

Jumps like the Caesars Palace Jump, the Snake River Canyon, the Wembley jump, the Kings Island jump and who can forget the Shark jump?

He was pure heart pounding, palm sweating excitement.

I would jump over tin garbage cans on my bike imagining I was him.

He was the king of cool and he was my childhood hero.

Knievel’s achievements, including his record 37 broken bones, earned him several entries in the Guinness Book of World Records.

You should watch some of his jumps on youtube.

Evel reminds me of a man I interviewed recently.

His name is Michael Fishman.

Go to

http://www.hardtofindseminars.com/Michael_Fishman_Interview.htm

But unlike Evel, he takes no chances with his life.

I call him “The Daredevil of Mailing Lists”.

It’s because of his willingness to push the boundaries of traditional direct mail.

And in this interview, you’ll hear about how he expands marketplaces and finds similarities where other list brokers don’t come close.

In this interview you’ll also learn …

√ How to think outside your immediate “category” and find customers in places you’d never thought to look

√ All about the different elements of a direct mail campaign and how they work together to create success

√ How to run the kind of tests that validate demand for your product while giving you the kind of concrete results you can trust

√ 3 things Michael looks for in a list to know for sure it will work

√ All about word-branding and ways to build trust – even if nobody knows your name right now

√ Crossing over from Internet success to direct mail success – and vice versa

√ All about the 3 types of direct mail – what works, what doesn’t, and what you’ll definitely want to avoid

In part two of this interview you’ll hear about a mailing so large that the envelopes filled sixty 18 wheelers trucks.

So if you want to know what it takes to have a winning direct mail promotion this size, you’ll have to listen to this ground breaking two part interview.

You can download or play the two part interview now.

Go to

http://www.hardtofindseminars.com/Michael_Fishman_Interview.htm

PS. In my childhood world Evel was the king of daredevils. And in the world of expanding mailing list markets, there is no one
better than Michael Fishman.

Enjoy this interview

Michael Senoff

About the Author

Michael Senoff is the CEO and publisher of
http://www.myfirsthmaclient.com

The world’s leading free digital consulting audio business library.

Michael is an experienced Internet marketer and talk show host and
a popular professional interviewer. Michael has taught 100% online
around the country & around the world to more than 50,000 students.

His over-the-top online audio interview web site
http://www.hardtofindseminars.com is listed in the top 1% of most
visited web sites in the world.

Michael has also worked as a coach and adviser to other famous
marketing consultants.

Michael is a husband and father of two young boys in Southern
California. He has a successful audio publishing business. Michael
is originally from Atlanta Georgia and is now based in San Diego,
California. Michael works with small to medium sized companies on
four different continents.

He is the author of the book: “TALK YOURSELF RICH”: (86 of the most
revealing, proprietary secrets on the subject of how to make more
money with audio interviews and the soon to be released sequel:
AUDIO MARKETING SECRETS. How To Make Your Own Information Product
Using Audio Interviews.  Michael may be contacted at
Michael@michaelsenoff.com or at (858) 274-7851