Five Simple Ways to Get In Wal-Mart…Even If You Have No MoneyBy firstname.lastname@example.org On January 26, 2009 Under Wal-Mart Espert Interviews
With millions of products flying off the shelves of Wal-Marts every day, you could easily make a small fortune if just one of those products were yours. And in this audio, you’ll hear how to do that – even if you have no money and no experience.
Meet Joe. Joe started out as a product manager for Kimberly Clark, a large producer of health and hygiene products like Huggies and Scott tissues. So Joe knows the ins and outs of how large corporations get their products into big department stores. And now he’s modified those concepts to meet the needs of the average guy.
Although he had no money at the time, Joe still managed to get his products into Wal-Mart four times using his methods. And he has broken the process down to five different ways. So in this audio, you’ll hear all about those five ways along with the advantages and disadvantages of each.
You’ll Also Hear…
√ What risks you can expect and how to minimize them
√ How to use joint ventures to bring your margins up and make your products worth your while – and Wal-Mart’s!
√ Ways to outsource your manufacturing and keep your costs down
√ How to know who your competition is and ways to beat them. Believe it or not, you’ve got more competition than you think
√ What Wal-Mart cares about – you may be surprised to find out it’s not the invention, product, or idea
√ Why department stores don’t like to take on new vendors – and ways to get around that
√ Who the three levels of customers are for each product and how to make each one of them happy
√ How to easily calculate potential margins to see if a venture is worth the effort
Most people think it’s too much trouble and money to get a new product into a big department store like Wal-Mart. You may be picturing an overwhelming process of starting a company, buying equipment, marketing, inventorying and going around selling the product all yourself. And although that’s one way to do it, there are many others that are less costly and difficult.
And in this 25-minute audio, you’ll hear how to get started – even if all you have right now is an idea and an empty pocket.
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