How to Prepare For Wal-Mart

The buyers at Wal-Mart won’t just deal with anyone who calls to try to get products on their shelves. They look for certain criteria. And in this audio, you’ll hear all about that criteria along with ways to get yourself ready.

Buyers like data. They need concrete proof that your product is going to sell, and they also want to know that you have the financial capability to do business with them. So with big retailers like Wal-Mart, you’re not just going to need data – you’re going to need a preponderance of data. Fortunately, getting that data is easier than you think – and less expensive.

But you will need to use test markets to get your quantitative proof, and this audio will walk you through it.
 
You’ll Also Hear…

√  Inexpensive ways to test your product’s sales and begin to collect the data you need
√  How to run your product tests so that you know exactly how quickly your product is selling while getting a true reading of what people want to buy
√  How to evaluate if your product has direct mail or catalog potential without spending any money
√  Two easy steps for getting your product into an independent or specialty retailer and test its salability there 
√  The difference between the advertising specialty industry and the premium market – and how to know if your product would work for either
√  How to know if your product is suitable for infomercials – and the cost you can expect along with a few options for lowering it

If you’ve ever thought that “test markets” and collecting data were out of your league, think again. Preparing for Wal-Mart is easier than you think, and believe it or not, you can do it without spending any money. This audio will tell you how.