Renowned Mobile DJ Impresario:How to Build a Profitable Niche Info Business

Mark Imperial launched his career as a DJ protégé of Chicago’s Hot Mix 5 in the early 80’s and took his ability to pack dance floors to the recording studio where he pioneered Chicago’s House Music Scene.
Mark’s trademark is a show-time style of entertainment that incorporates lip syncs, dance routines, line dances, and audience Participation.

However, despite his fame and success, Mark quickly discovered that relying on word of mouth alone only led to a roller coaster income. Taking his style beyond the clubs, he strategically aligned with event planners and high profile corporations began demanding his services.  Working for Nintendo, Bell South, M & M, and National Lampoon, Mark has shared the stage with The Eagles, En Vogue, The Commodores, and Jeff Foxworthy.

Combining his expertise as a mobile DJ entertainer, a leading marketing, sales and performance coach to the industry, and, a Dan Kennedy Certified Business Advisor, Mark created a proven system of marketing, booking, and performance formulas to bring in a steady stream of high paying gigs that a select group of progressive mobile DJ entertainers around the world have used to dramatically boost revenue, with some clients showing increases of 400 to 1000 percent.

In this interview, Mark not only discusses his roots in the mobile DJ business and his fascinating path to success but also describes how others can capitalize on his experience.

Listen to Mark and learn how to:
√  Capitalize on strategic alliances and joint ventures
√  Overcome price resistance by emphasizing value over cost by focusing on the quality of the experience
√  Place a premium upon your services
√  Prospect for clients
√  Differentiate yourself from your competition and stand out in your market
√  Leverage your success to generate new business
√  Create a successful mix that can “turn” the customers to drive up revenue for your client clubs
√  And much, much more.

Best of all, Mark describes in detail his hands-on, no-nonsense, mobile DJ package, the result of ten years of intensive R & D.  The deluxe package includes step-by-step support and instructions for building a mobile DJ business, from generating leads to interviewing clients to closing the deal in a wide-variety of markets: weddings, bar and bat mitzvahs, institutional parties, amusement parks, and corporate events.

This monster kit provides advice and materials for direct mail, web, and tele-marketing including….
√  6 CDs that walk you through each marketing step
√  Manual of 106 selling strategies
√  Toolkit containing 85 customizable marketing pieces
√  Sure-fire tips for developing a fertile mailing list
√  Pre-selling advice and strategy
√  Client welcome kit
√  Personalized audio interview with Mark Imperial
√  Detailed and sequenced consultative interview scripts
√  Guide to a first-meeting, presumptive close
√  Suggestions for binding service agreements
√  Feedback and follow-up advice

While Mark’s insights are indispensable for up-and-coming mobile DJs, an entrepreneurial marketing coach can use many of his tips to explore niche opportunities in a wide range of under-marketed areas. So sit back and listen to find out how you too can leverage Mark Imperial’s profitable expertise.  Go to www.hardtofindseminars.com