My two toilets . . .
Here’s something you can learn about business from my two bathroom
toilets.
I have two toilets in my home.
The first is a nice expensive one made my Kohler.
It has an elongated bowl.
It has a very comfortable seat.
You could sit for hours while you do your business.
It’s also stylish in design and looks great in the bathroom.
And then we have another one in a bathroom off the hallway.
This one is mainly for the kids.
This toilet is small.
It has a round circular white bowl.
Nothing fancy.
Not as comfortable as the one in the master bathroom.
But you know what toilet I use the most?
I use the smaller one and here’s why.
The fancy one in the master has a big flaw.
The flushing system did not work well.
And it has not worked for the last 5 years.
You have to flush this toilet by holding a button down.
But unlike the toilet in the kids bathroom, you have to hold the
button down with your thumb for two or three seconds before the
toilet flushes.
The one in the kids bathroom flushes perfectly.
For years I’ve scratched my head thinking how can this
expensive toilet be made with such a bad flusher.
This all changed last night.
My wife had lifted the lid off the toilet in the master bathroom and
found the instructions printed under the lid.
There was an image that showed the water line where the water level
should be.
My wife in two second turned a small white knob, the water raised
to the waterline mark and our expensive comfortable toilet was
flushing like a champ.
It never occurred to me in five years to take a closer look.
I just assumed that it was the manufacturer’s faulty design.
And so this simple story is like hundreds of businesses in your
town.
One small tweak, one closer look or one minor adjustment can make
all the difference.
So when you think of a business being broken, not working or old,
take a closer look.
And if you’re the handy kind person, who likes to fix broken
things, you may want to consider fixing businesses part time an HMA
Marketing Consultant.
I can show you how with hours of free training at this link below.
I’ll help you land your first client.
Check out how at
http://www.myfirsthmaclient.com
And about your next problem.
Take a closer look at it and you may see it’s not a problem
but just an hidden opportunity.
Michael Senoff
About the Author
Michael Senoff is the CEO and publisher of
http://www.hardtofindseminars.com
The world’s leading free digital audio business library.
Michael is an experienced Internet marketer and talk show host and
a popular professional interviewer. Michael has taught 100% online
around the country & around the world to more than 50,000 students.
His over-the-top online audio interview web site
http://www.hardtofindseminars.com is listed in the top 1% of most
visited web sites in the world.
Michael has also worked as a coach and adviser to other famous
marketing consultants.
Michael is a husband and father of two young boys in Southern
California. He has a successful audio publishing business. Michael
is originally from Atlanta Georgia and is now based in San Diego,
California. Michael works with small to medium sized companies on
four different continents.
He is the author of the book: “TALK YOURSELF RICH”: (86 of the most
revealing, proprietary secrets on the subject of how to make more
money with audio interviews and the soon to be released sequel:
AUDIO MARKETING SECRETS. How To Make Your Own Information Product
Using Audio Interviews. Michael may be contacted at
Michael@michaelsenoff.com or at (858) 274-7851
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