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New HMA Marketing Consulting Success Story . . .

By admin On November 14, 2009 Under Rants, Uncategorized

Here’s recent good news from HMA Consultant, Erick Briggs.

He writes…..

Michael, here’s some info on my first HMA client!

1st client

AFX – Air Filter exchange

BEFORE: Business sells air filters for commercial HVAC units, and
offers replacement of filters, as well as preventive maintenance -
gives detailed report on HVAC system efficiency, and replaces fan
belts.

Business was 100% commercial accounts.

Reps would cold call on businesses to determine need – no real
followup in place.

No program in place to “lock in” customer loyalty, or to upsell as
needs change.

AFTER: I’ve instituted a direct mail program based on businesses
with maximum number of HVAC units.

Got an newsletter started to keep all current customers and key
prospects aware of all that AFX offers.

Created an endorsed mailing program set up between AFX and
Zerorez, a residential carpet cleaner to turn Zerorez’s homeowners
(with HVAC) into clients of AFX.

This opened up an additional potential base of over 3,000 customers
to AFX, and gives them a solid foothold in the residential
marketplace – a highly profitable market.

Raised AFX prices by over 30%, thereby increasing profitably by
over 100%!

Michael, I’ll be keeping you posted!

This client will be re-upping with me for other projects.

Michael, I will have my 2nd client by Thursday, and my 3rd closed
within 3 weeks.

Meanwhile, I am pursuing the group training aspect of HMA through
state resources like the New Mexico Manufacturing Extension
Partnership (MEP).

(And I will be buying three replacement training module booklets
from you soon).

Regards,

Eric Briggs
—————-

P.S. Here’s a payment plan offer for my HMA Consulting System.

This offer allows you to get into the consulting profession with
virtually no up front capital.

You pay nothing now except for shipping.

You have a 30 day no risk trial before you commit.

You have a chance to work directly with me as your coach.

Replay to this e-mail.

In the subject line type in all caps . .

HMA DETAILS and I’ll send you some additional information.

More info go to

http://www.myfirsthmaclient.com

Michael Senoff

About the Author

Michael Senoff is the CEO and publisher of
http://www.myfirsthmaclient.com

The world’s leading free digital consulting audio business library.

Michael is an experienced internet marketer and talk show host and
a popular professional interviewer. Michael has taught 100% online
around the country & around the world to more than 50,000 students.

His over-the-top online audio interview web site
http://www.hardtofindseminars.com is listed in the top 1% of most
visited web sites in the world.

Michael has also worked as a coach and adviser to other famous
marketing consultants.

Michael is a husband and father of two young boys in Southern
California. He has a successful audio publishing business. Michael
is originally from Atlanta Georgia and is now based in San Diego,
California. Michael works with small to medium sized companies on
four different continents.

He is the author of the book: “TALK YOURSELF RICH”: (86 of the most
revealing, proprietary secrets on the subject of how to make more
money with audio interviews and the soon to be released sequel:
AUDIO MARKETING SECRETS. How To Make Your Own Information Product
Using Audio Interviews.  Michael may be contacted at
Michael@michaelsenoff.com or at (858) 274-7851

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