A Story Of Two Dads . . .
This is a story about two Dads.
One we’ll call “THIS DAD”
and the other called “THAT DAD” . .
8:30 pm Sunday night.
THIS DAD falls asleep next to his seven year old son because son
was afraid of aliens.
THAT DAD falls asleep in the Holiday Inn Motel because he’s on
another week long business trip.
7:00 AM Monday morning
THIS DAD in bed. The sheets are soft and his wife and two boys are
snuggled together watching morning cartoons.
THAT DAD, awoken by highway traffic. Must get dressed ( coat and
tie ). Important company meeting – layoffs pending )
7:40 AM
THIS DAD making homemade chocolate chip biscuits. Breakfast with boys.
THAT DAD. Making motel room coffee. Must hurry – late for meeting.
8:30 AM
THIS DAD takes kids to school, greets teachers and kisses goodbye.
THAT DAD in meeting about territory changes and pending layoffs.
9:00 AM
THIS DAD goes running.
THAT DAD still sitting in meetings.
11:00 AM
THIS DAD checks e-mail, processes online orders from home office.
THAT DAD still in meetings
12:30 PM
THIS DAD takes 20 minute power-nap before lunch.
THAT DAD grabs Big Mac, Cherry Coke and fies as he drive to a first
sales call.
3:45 PM
THIS DAD pick kids up from school and then tennis lessons at 4 PM
THAT DAD calls home. Kids acting out again. Must prepare
performance report before dinner with boss.
5:30 PM
THIS DAD home from tennis to BBQ chicken dinner and apple pie for
desert.
THAT DAD dinner with boss reviewing sales figures.
7:00 PM
THIS DAD does homework with kids and gets kids bathed and ready for
bed.
THAT DAD calls home and kids are already sleeping. Dad tells wife
“I’ll be home on Friday.”
What kind of Dad will you be to your children?
PS. I’m offering Dads a five year payment plan for my HMA Marketing
Consulting System.
Now becoming an HMA Marketing Consultant has become possible for
just about any Dad or Mom.
For more details and acceess to hours of free marketing consulting
training, reply to this e-mail.
In the subject line, type in all caps “THIS DAD.”
And I’ll send you some additional information.
Michael Senoff
About the Author
Michael Senoff is the CEO and publisher of
http://www.myfirsthmaclient.com
The world’s leading free digital consulting audio business library.
Michael is an experienced Internet marketer and talk show host and
a popular professional interviewer. Michael has taught 100% online
around the country & around the world to more than 50,000 students.
His over-the-top online audio interview web site
http://www.hardtofindseminars.com is listed in the top 1% of most
visited web sites in the world.
Michael has also worked as a coach and adviser to other famous
marketing consultants.
Michael is a husband and father of two young boys in Southern
California. He has a successful audio publishing business. Michael
is originally from Atlanta Georgia and is now based in San Diego,
California. Michael works with small to medium sized companies on
four different continents.
He is the author of the book: “TALK YOURSELF RICH”: (86 of the most
revealing, proprietary secrets on the subject of how to make more
money with audio interviews and the soon to be released sequel:
AUDIO MARKETING SECRETS. How To Make Your Own Information Product
Using Audio Interviews. Michael may be contacted at
Michael@michaelsenoff.com or at (858) 274-7851
You Little Dweeb . . .
You’ll hear all kinds of cool headlines when you listen.
Take for instance this one . . .
“You Little Dweeb.”
This was from my 10 year old when I told him I was going to
have Barney, the purple dinasour show up at his brithday party.
( He’s turning 10 )
( I was just kidding.)
And Alan, my 7 year old came up with this dooozy.
He said .. ” I Poo Fast.”
And so, I ran to write that one down too.
Two in one day just by listening.
And I wasn’t even trying.
And maybe that’s the point.
Anyway, keep your ears open for great headlines you can use as
attention getters for your next e-mail or sales letter.
And don’t foget to write them down as soon as you hear them.
P.S. For more great writing tips go to
http://www.hardtofindseminars.com/WFM.html
For $1 each, tap. . .
the Brains Of 20 Of The Greatest Masters Of Writing Of All Time
including Ted Nicholas, John Carlton, Denny Hatch, Melvin Powers,
Mike Pavlish, Carl Gelletti, Brian Keith Voiles, Gary Halbert, Joe
Vitale, Bob Bly, Ben Settle, David, Bullock, Eugene Schwartz and
more and Cut Years Off Your Education Right Now! . . .
See this star studded line up at the link below.
http://www.hardtofindseminars.com/WFM.html
Michael Senoff
About the Author
Michael Senoff is the CEO and publisher of
http://www.hardtofindseminars.com
The world’s leading free digital audio business library.
Michael is an experienced internet marketer and talk show host and
a popular professional interviewer. Michael has taught 100% online
around the country & around the world to more than 50,000 students.
His over-the-top online audio interview web site
http://www.hardtofindseminars.com is listed in the top 1% of most
visited web sites in the world.
Michael has also worked as a coach and adviser to other famous
marketing consultants.
Michael is a husband and father of two young boys in Southern
California. He has a successful audio publishing business. Michael
is originally from Atlanta Georgia and is now based in San Diego,
California. Michael works with small to medium sized companies on
four different continents.
He is the author of the book: “TALK YOURSELF RICH”: (86 of the most
revealing, proprietary secrets on the subject of how to make more
money with audio interviews and the soon to be released sequel:
AUDIO MARKETING SECRETS. How To Make Your Own Information Product
Using Audio Interviews. Michael may be contacted at
Michael@michaelsenoff.com or at (858) 274-7851
For more details go to http://www.myfirsthmaclient.com
New HMA Marketing Consulting Success Story . . .
Here’s recent good news from HMA Consultant, Erick Briggs.
He writes…..
Michael, here’s some info on my first HMA client!
1st client
AFX – Air Filter exchange
BEFORE: Business sells air filters for commercial HVAC units, and
offers replacement of filters, as well as preventive maintenance -
gives detailed report on HVAC system efficiency, and replaces fan
belts.
Business was 100% commercial accounts.
Reps would cold call on businesses to determine need – no real
followup in place.
No program in place to “lock in” customer loyalty, or to upsell as
needs change.
AFTER: I’ve instituted a direct mail program based on businesses
with maximum number of HVAC units.
Got an newsletter started to keep all current customers and key
prospects aware of all that AFX offers.
Created an endorsed mailing program set up between AFX and
Zerorez, a residential carpet cleaner to turn Zerorez’s homeowners
(with HVAC) into clients of AFX.
This opened up an additional potential base of over 3,000 customers
to AFX, and gives them a solid foothold in the residential
marketplace – a highly profitable market.
Raised AFX prices by over 30%, thereby increasing profitably by
over 100%!
Michael, I’ll be keeping you posted!
This client will be re-upping with me for other projects.
Michael, I will have my 2nd client by Thursday, and my 3rd closed
within 3 weeks.
Meanwhile, I am pursuing the group training aspect of HMA through
state resources like the New Mexico Manufacturing Extension
Partnership (MEP).
(And I will be buying three replacement training module booklets
from you soon).
Regards,
Eric Briggs
—————-
P.S. Here’s a payment plan offer for my HMA Consulting System.
This offer allows you to get into the consulting profession with
virtually no up front capital.
You pay nothing now except for shipping.
You have a 30 day no risk trial before you commit.
You have a chance to work directly with me as your coach.
Replay to this e-mail.
In the subject line type in all caps . .
HMA DETAILS and I’ll send you some additional information.
More info go to
http://www.myfirsthmaclient.com
Michael Senoff
About the Author
Michael Senoff is the CEO and publisher of
http://www.myfirsthmaclient.com
The world’s leading free digital consulting audio business library.
Michael is an experienced internet marketer and talk show host and
a popular professional interviewer. Michael has taught 100% online
around the country & around the world to more than 50,000 students.
His over-the-top online audio interview web site
http://www.hardtofindseminars.com is listed in the top 1% of most
visited web sites in the world.
Michael has also worked as a coach and adviser to other famous
marketing consultants.
Michael is a husband and father of two young boys in Southern
California. He has a successful audio publishing business. Michael
is originally from Atlanta Georgia and is now based in San Diego,
California. Michael works with small to medium sized companies on
four different continents.
He is the author of the book: “TALK YOURSELF RICH”: (86 of the most
revealing, proprietary secrets on the subject of how to make more
money with audio interviews and the soon to be released sequel:
AUDIO MARKETING SECRETS. How To Make Your Own Information Product
Using Audio Interviews. Michael may be contacted at
Michael@michaelsenoff.com or at (858) 274-7851






















