Blog For Marketing By Michael Senoff

I’m not too much in to fishing, but there’s a cool new show on the
Animal Planet I’ve been watching with my 9 year old son.

It’s called River Monsters.

And when you think about it, business and fishing is a lot alike.

The show is hosted by an extreme angler names Jeremy Wade.

And I want to tell you about three of these fresh water
monsters you’ll learn about on the show.

First is the ALLIGATOR GAR..

This is an ancient fish with an alligator-like head and a devilish
reputation.

Some say the alligator gar is a maneater.

Second is the deadly PIRANHA..

These fish work in large packs and have razor sharp teeth.

This tiny terror can strip away meat down to the bone in a matter
of minutes.

They’ll even eat humans when provoked.

And third is the WELS CATFISH ..

You would not believe the size of this monster.

You’ll see Jeremy catching one at a whopping 150 pounds.

They come from Europe and the Wels catfish has been accused of
feasting on people as far back as the 15th century.

And all this talk about fishing reminded me of a Mr. Jonathan
Harrison from Macon Georgia.

Jonathan grew up fishing with his Dad as a young boy.

Jonathan just started a small fishing guide business on Macon’s
lake Juliet.

Jonathan called looking for ideas on how to get his business
started without spending much money.

He had just spent most of his money on a $25,000 fishing boat.

Listen in as I show Jonathan how to grow his little fishing guide
business without spending money on advertising.

I take Jonathan through the same opportunity analysis that my HMA
Marketing Consultants use to get paying clients.

You may be able to use some of the ideas from my interview with
Jonathan for your business.

You can even download the opportunity analysis questioniar.

Go to this link to play or download the interview.

http://www.hardtofindseminars.com/River_Monsters.htm

PS. Jonathan’s lake Juliet does not have the huge fish like in the
show River Monsters. But with the right marketing Jonathan can
create a monster size business without spending much on advertising.

Learn how in this interview below.

PSS. Two days ago I sent out a success story about how James Dutton
got a $5000 client by using a consulting gift certificate.

I have created a template of one that I think looks pretty good. And
I’ll send it to you as a Publisher and PDF file. All you have to do
it replace my information with yours, print some out at your local
print shop and get them out in the community. Then, sit back and
wait for a bite. If you want one, e-mail me in all CAPS…

“GONE FISHING”

And I’ll send you both of these files.

Here’ the link how James used his certificate to get his first
consulting clients.

http://playaudio-345.com/play.asp?m=567293&f=KYRQRV&ps=13&p=1

And again here is the link to the interview I did with Jonathan.

http://www.hardtofindseminars.com/River_Monsters.htm

About the Author

Michael Senoff is the CEO and publisher of
http://www.hardtofindseminars.com

The world’s leading free digital audio business library.

Michael is an experienced internet marketer and talk show host and
a popular professional interviewer. Michael has taught 100% online
around the country & around the world to more than 50,000 students.

His over-the-top online audio interview web site
http://www.hardtofindseminars.com is listed in the top 1% of most
visited web sites in the world. Michael has also worked as a coach
and advisor to other famous marketing consultants.

Michael is a husband and father of two young boys in Southern
California. He has a successful audio publishing business .
Michael is originally from Atlanta Georgia and is now based in San
Diego, California. Michael works with small to medium sized
companies on four different continents.

He is the author of the book: “TALK YOURSELF RICH”: (86 of the most
revealing, proprietary secrets on the subject of how to make more
money with audio interviews and the soon to be released
sequel:AUDIO MARKETING SECRETS. How To Make Your Own Information
Product Using Audio Interviews.  Michael may be contacted at
Michael@michaelsenoff.com or at (858) 274-7851

AMS student Charles wanted to use his consulting time to grill me on the lesser-known secrets of hardtofindseminars.com. And he’s definitely done his research. He asks me questions I’ve never been asked before.

So in this interview, you’ll hear me explain all about the backend deals I get on my audios and why I don’t always reveal the last names of the people I interview. I also talk about how I’ve been burned on JV deals – and which ones. And Charles even asks me about the hours of Vincent James audio I’m sitting on (that I can’t release because of a deal gone bad). So, I tell him exactly what happened.

We also talk about why I prefer to sell business opportunities instead of skills training – and why some of my systems aren’t selling as well as others. 

I Also Reveal…
√  What my website traffic looks like and what kinds of people buy my products – 90% of my sales come from four countries
√  Exactly how I control my JV/commission deals so that I won’t get burned again
√  Why I don’t market my information products to big corporations – even though they’d easily be able to afford my prices
√  My lesser known “stick strategies” for reeling in customers and bumping up products
√  Why I’ve never done any on-site consulting and how that has affected my business
√  Why I’ve changed my views about physical products vs. digital ones – and ideas for marketing your digital products so that they have a higher “perceived value”
√  And much more

Charles is an information-hound who likes to know every last detail. And since I’m not the kind of person who holds anything back, this interview turns out to be one of my most candid and revealing ones. Enjoy.

With millions of products flying off the shelves of Wal-Marts every day, you could easily make a small fortune if just one of those products were yours. And in this audio, you’ll hear how to do that – even if you have no money and no experience.

Meet Joe. Joe started out as a product manager for Kimberly Clark, a large producer of health and hygiene products like Huggies and Scott tissues. So Joe knows the ins and outs of how large corporations get their products into big department stores. And now he’s modified those concepts to meet the needs of the average guy.

Although he had no money at the time, Joe still managed to get his products into Wal-Mart four times using his methods. And he has broken the process down to five different ways. So in this audio, you’ll hear all about those five ways along with the advantages and disadvantages of each.

You’ll Also Hear…
√  What risks you can expect and how to minimize them
√  How to use joint ventures to bring your margins up and make your products worth your while – and Wal-Mart’s!
√  Ways to outsource your manufacturing and keep your costs down
√  How to know who your competition is and ways to beat them. Believe it or not, you’ve got more competition than you think
√  What Wal-Mart cares about – you may be surprised to find out it’s not the invention, product, or idea
√  Why department stores don’t like to take on new vendors – and ways to get around that
√  Who the three levels of customers are for each product and how to make each one of them happy
√  How to easily calculate potential margins to see if a venture is worth the effort

Most people think it’s too much trouble and money to get a new product into a big department store like Wal-Mart. You may be picturing an overwhelming process of starting a company, buying equipment, marketing, inventorying and going around selling the product all yourself. And although that’s one way to do it, there are many others that are less costly and difficult.

And in this 25-minute audio, you’ll hear how to get started – even if all you have right now is an idea and an empty pocket.