Blog For Marketing By Michael Senoff

Hi, it’s Michael Senoff with Michael Senoff’s Hardtofindseminars.com. Here’s another recording with a gentleman named Robert Clay. He’s the founder and CEO of DSP Solutions, U.K. Limited.  He’s an author, speaker, and designer of world class, low risk, high return marketing strategies.

The purpose of this interview is to expose you, the HMA Consultant, to other marketing consultants – consultants who are maybe doing things a little bit different but some of the same things you’re doing in your HMA practice. It’s also to broaden your horizon and show you the potential in this business. Wait until you hear the stories and wait until you hear me uncover Robert’s system for generating very high paying clients.  You’ll hear how he’s using seminars to generate these clients in the most efficient manner.

Robert has an amazing history.  Let me tell you a little bit about him.  At 19, with no capital, in three years he started a business that achieved 40% penetration of initial market potential compared to 17 nationally for all other brands combined. He achieved much press from coverage in the Sunday Times, Sunday Telegraph, Guardian, Observer, and many other regional newspapers and industry publications. Then, at 23, he started franchising. He ran successful marketing campaigns which took his business to number three in the U.K. within three years with other franchises worldwide.

He invented the glass sun roof, as we know it today, creating from scratch a market in the U.K. for more than 250,000 units a year within three years when it became the third largest sun roof manufacturer in Europe. Eventually, he sold both of these businesses to one of the largest companies in Europe and was instrumental in taking that business to number one in its field in the world within only four years.

He started consulting with other entrepreneurs and business owners, clarifying and demystifying marketing and transforming their thinking and business results. He set up his consulting firm called DSP in the year 2000 as an experiment and has since helped hundreds of businesses to transform their marketing and business fortunes using low risk, high return marketing strategies.

Some of his successes include helping a number of business startups to achieve market leadership in their in their field or in the U.K. or in Europe or in the world. One was the national Ernst & Young Entrepreneur of the Year Award winner in 2002 who later appeared on the Sunday Times Rich List and sold out in December of 2007 for £75 million. Another was the Entrepreneur of the Year runner up the same year. Another award-winning client went from startup to £100 million revenue in seven years.

Over the last ten years, DSP has developed a unique and priceless 250,000 page Knowledge Base detailing best marketing practices worldwide in every conceivable industry. Robert continually writes books and regular columns in magazines and newspapers. He’s a highly regarded keynote speaker, meeting or exceeding 99.7% of audience expectations. He runs regular workshops and entrepreneurs.

His specialty is in designing low risk, high return marketing strategies for entrepreneurial businesses. He’s a provider of knowledge and facilitation in the area of customer acquisition, better conversion of leads to clients, customer retention, increased transaction value, and increased transaction frequency. He runs regular seminars and workshops. He masterminds, creates, implements, and sustains all marketing activities for a limited number of clients without charging a fee but being paid out of the increased profits.

If you’re one of my HMA Consultants listening to this, I know you’re going to benefit immensely. If you’re listening to this and want to become an HMA Consultant, the purpose of this interview is to broaden your horizon and show you how other big players are making it in the consulting business.

Now let’s get going. Go to this link below for what you get with the system, the price, offer and risk free guarantee.

http://www.hardtofindseminars.com/HMA_Details.htm
 You Can Earn A Living – Or A Fortune – In The Booming Consulting Business. Let Me Show You How With 100% Free Marketing Consulting Interviews.

Go to http://www.myfirsthmaclient.com

Even though cold calling can be a valuable marketing tool just like any other, if it’s not done correctly, it can be a huge waste of time.

So in this audio you’ll meet cold calling expert, Scott Chanel. Scott is going to tell you how to revamp your cold calling process so that you’re eliminating drudgery, spending less time on the phone, and landing more appointments.

And Scott knows what he’s talking about. Using his cold-calling techniques, he’s set more than 2,000 appointments with CEOs of large corporations. And according to him, it doesn’t matter what industry you’re in. The principles of effective cold calling apply everywhere. 

Key Concepts From The Audio

√  Why making too many phone calls is the biggest mistake you can make when cold calling – and how to calculate the perfect amount
√  How conducting simple research and creating client profiles can help you weed through your phone lists and reduce rejection
√  Why you need a contact manager, how to effectively use one and where to find the best (and cheapest)
√  Why you always need to use a script when cold calling and how to create attention-grabbing ones that jump right to the point
√  Why you should never start a phone conversation with “how are you doing” or “is this a good time” – and what you should be saying instead
√  What to do if someone gives you the brush off and tells you “this isn’t a good time” or “why don’t you send me some information”
√  How to leave effective voicemails – and avoid being just another deleted message
√  Two essential things you can get from gatekeepers – and why you shouldn’t try to get around them
√  And much, much more

This hour-long audio is basically your comprehensive guide to productive cold calling. And you’ll easily be able to apply the concepts to your HMA practice because they work in any industry and every economy.

So if you’re having trouble cold calling or you just aren’t sure if you’re doing it right, this is the interview for you. Scott’s proven techniques have landed million-dollar accounts for his companies. And if you follow his advice, it won’t be long before you’re turning your cold calls into hot prospects. 

FREE SEMINAR  “7 Cold Calling Secrets Sales Guru’s Don’t Want You To Know”                                 Go to www.PainFreeColdCalls.com for more details.

Mike Blossom makes a good living buying and selling land in the UK. He also sells products and seminars that teach others how to make those kinds of profitable deals. But his products aren’t doing as well as he’d like, so he’s come to me to learn more about the benefits of incorporating audio into his business.

This is my consultation with Mike. Mike’s already recorded interviews with many of his associates, so I show him how to take those ntervies and use them to build desire and interest for his higher-end products.

If you give prospects just enough free information to get them interested and hooked – almost to the point where they’ll be able to do it themselves without buying your products – it will leave them wanting more and will generate more sales. And in this interview, tell you exactly how to do that.

More Key Information You’ll Get From This Interview….
√  When to use audios to add value to an existing product, when to use them to upsell on the front end, and some tips on ricing products
√  Ideas for minimizing the amount of returns you get on products
√  Mike’s guarantee – after he started using this simple phrase, his sales skyrocketed
√  Why I’ve moved from physical products to digitized ones – and why I’ll never go back
√  How to easily find out what products are hot here in America – and how to negotiate the rights, add more value and make more oney
√  How to maintain control of your JV projects so that you’re keeping track of leads
√  How to get people to allow you to record them – and what to do if they sound too stilted
√  Exactly how I use audios on my site to promote my higher-end products
√  How to build a “virtual team” for your business – and stop doing everything yourself

Mike has a lot of possibilities for enhancing and promoting his business with audio, and we explore many of those ideas in this our-long consultation. But I think his best bet is to use his existing interviews to promote his higher-end seminars. It’s easy, rofitable and just makes the most sense for him.

So if you’d like to know more about how to use audio to enhance your products while also generating excitement over them, this is he interview for you. After you listen to it, you’ll understand why I give away so much free information on my site.

At no cost, no obligation, no commitment you’re invited to preview the Volume 1 of the new home study system for online marketers, publishers and speakers, we call it Audio Marketing Secrets.

Go to . . .

http://www.hardtofindseminars.com/Audio_Marketing_Secrets.htm