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Recent Posts

Licensing Expert Interview . . .

By admin On March 23, 2010 No Comments

Last Friday, I interviewed a licensing expert.

And I’m now done with the final editing of the interview.

And I have to tell you this licensing stuff is incredible.

Help me out and I’ll gift you the link to this 60 minute interview.

Go to

http://www.askrandbrenner.com

In two weeks I’ll be grilling Rand Brenner, the licensing expert in another interview using your questions on the secrets of how to make money licensing intellectual property.

Even if you know nothing about licensing, this information will help you look at business in a new way.

A way you have not ever seen before.

Go to

http://www.askrandbrenner.com

Rand had an extensive business career in the entertainment industry, where he held an executive position at Warner Bros Consumer Products.

Rand has negotiated numerous merchandise and promotional licensing agreements, many with Fortune 1000 companies including Hewlett Packard, Kellogg’s, Bandai America, Hasbro, Quaker Oats, Pepsi, and others.

He’s managed huge licensing deals with the Mighty Morphin Power Rangers (a $3 billion worldwide retail sales licensing phenomenon),two Power Rangers Movies (produced in conjunction with 20th Century Fox Film Corporation), the Batman movie (Tim Burton/Warner Bros production generating over $500 million in merchandise revenues), the classic Looney Tunes(i.e. Bugs Bunny)and Tiny Toon Adventures (Spielberg/Warner Bros).

Now is your chance to pick the brains of this licensing heavyweight.

Go to

http://www.askrandbrenner.com

Ask Rand anything you want on the subject of licensing IP.

Your help will make thus one of the best interviews ever on the topic of licensing.

Go to

http://www.askrandbrenner.com

PS. Submit your questions to Rand today and I’ll send you my full March 19th interview

After you submit your question, just reply to this e-mail and in all CAPS type . .

SEND ME THE MARCH 19th INTERVIEW WITH RAND . .

and I’ll send you the link to play the interview I just did on March 19th.

It’s a full hour and this content will blow your mind.

And thanks in advance for your questions.

Michael Senoff

About the Author

Michael Senoff is the CEO and publisher of
http://www.myfirsthmaclient.com

The world’s leading free digital audio business library.

Michael is an experienced Internet marketer and talk show host and
a popular professional interviewer. Michael has taught 100% on line
around the country & around the world to more than 50,000 students.

His over-the-top on line audio interview web site
http://www.hardtofindseminars.com is listed in the top 1% of most
visited web sites in the world.

Michael has also worked as a coach and adviser to other famous
marketing consultants.

Michael is a husband and father of two young boys in Southern
California. He has a successful audio publishing business. Michael
is originally from Atlanta Georgia and is now based in San Diego,
California. Michael works with small to medium sized companies on
four different continents.

He is the author of the book: “TALK YOURSELF RICH”: (86 of the most
revealing, proprietary secrets on the subject of how to make more
money with audio interviews and the soon to be released sequel:
AUDIO MARKETING SECRETS. How To Make Your Own Information Product
Using Audio Interviews.  Michael may be contacted at
Michael@michaelsenoff.com or at (858) 274-7851



How to stay positive this weekend . .

By admin On March 12, 2010 No Comments

Here’s an Interview With Legendary Cookie-Maker Famous Amos.

And It can actually help you stay positive this weekend.

Go to

http://www.hardtofindseminars.com/Wally_Famous_Amos_Interview.htm

Here’s what it’s all about . . .

Wally “Famous” Amos has had his share of ups and downs. As a high school dropout who was sent to live with his aunt when his parents divorced, he could have chosen to see life negatively. Instead he realized the power of being positive, regardless. And in this interview, he shares how that attitude has helped him in business and in life.

According to Wally, in order to be successful you have to commit to an idea as soon as it comes to you. You can’t wait for “the best time” to do something or for someone to do it for you. You have to go for it right away, or someone else will beat you to it.

So in this audio, you’ll hear how Famous Amos took his simple idea and made a fortune with it – and how he stayed positive throughout the process.

You’ll Also Learn . . .

The challenges Famous Amos has faced in his career and how he got past them
How fear is the thing that stops most people from succeeding, how to get over it, and why he calls it “False Evidence Appearing Real”
What Famous Amos means when he says, “The only thing you can do on your own is fail” – and how not to let your ego get in the way of your success
How to live for today, control the things you can control, and stop worrying about the rest
All about branding – and why Famous Amos says you’re always selling yourself regardless of whether it’s your personal or business life
All about how Wally lost Famous Amos – the lessons he learned from that loss and what he’s doing today

Wally doesn’t worry about much, including money. Even though he says you won’t always know where the money’s going to come from for your ideas, you know that no new money needs to be created for success. It’s already out there in circulation. You just need to figure out how to get it to circulate your way – and stay positive that it will. And in this interview, you’ll hear all about it.

Go to

http://www.hardtofindseminars.com/Wally_Famous_Amos_Interview.htm

PS. Wally charges 10,000 dollars for a speech. Don’t miss out on this interview.
He is an amazing man. Enjoy

About the Author

Michael Senoff is the CEO and publisher of
http://www.myfirsthmaclient.com

The world’s leading free digital audio business library.

Michael is an experienced Internet marketer and talk show host and
a popular professional interviewer. Michael has taught 100% on line
around the country & around the world to more than 50,000 students.

His over-the-top on line audio interview web site
http://www.hardtofindseminars.com is listed in the top 1% of most
visited web sites in the world.

Michael has also worked as a coach and adviser to other famous
marketing consultants.

Michael is a husband and father of two young boys in Southern
California. He has a successful audio publishing business. Michael
is originally from Atlanta Georgia and is now based in San Diego,
California. Michael works with small to medium sized companies on
four different continents.

He is the author of the book: “TALK YOURSELF RICH”: (86 of the most
revealing, proprietary secrets on the subject of how to make more
money with audio interviews and the soon to be released sequel:
AUDIO MARKETING SECRETS. How To Make Info Product.
Go to

www.hardtofindseminars.com/Audio_Interview_Secrets.htm



Daredevil . . .

By admin On March 9, 2010 No Comments

Evel Knievel was an American motorcycle daredevil famous in the
United States between the late 1960s and early 1980s.

When I was ten I remember watching his amazing jumps on TV.

Jumps like the Caesars Palace Jump, the Snake River Canyon, the Wembley jump, the Kings Island jump and who can forget the Shark jump?

He was pure heart pounding, palm sweating excitement.

I would jump over tin garbage cans on my bike imagining I was him.

He was the king of cool and he was my childhood hero.

Knievel’s achievements, including his record 37 broken bones, earned him several entries in the Guinness Book of World Records.

You should watch some of his jumps on youtube.

Evel reminds me of a man I interviewed recently.

His name is Michael Fishman.

Go to

http://www.hardtofindseminars.com/Michael_Fishman_Interview.htm

But unlike Evel, he takes no chances with his life.

I call him “The Daredevil of Mailing Lists”.

It’s because of his willingness to push the boundaries of traditional direct mail.

And in this interview, you’ll hear about how he expands marketplaces and finds similarities where other list brokers don’t come close.

In this interview you’ll also learn …

How to think outside your immediate “category” and find customers in places you’d never thought to look

All about the different elements of a direct mail campaign and how they work together to create success

How to run the kind of tests that validate demand for your product while giving you the kind of concrete results you can trust

3 things Michael looks for in a list to know for sure it will work

All about word-branding and ways to build trust – even if nobody knows your name right now

Crossing over from Internet success to direct mail success – and vice versa

All about the 3 types of direct mail – what works, what doesn’t, and what you’ll definitely want to avoid

In part two of this interview you’ll hear about a mailing so large that the envelopes filled sixty 18 wheelers trucks.

So if you want to know what it takes to have a winning direct mail promotion this size, you’ll have to listen to this ground breaking two part interview.

You can download or play the two part interview now.

Go to

http://www.hardtofindseminars.com/Michael_Fishman_Interview.htm

PS. In my childhood world Evel was the king of daredevils. And in the world of expanding mailing list markets, there is no one
better than Michael Fishman.

Enjoy this interview

Michael Senoff

About the Author

Michael Senoff is the CEO and publisher of
http://www.myfirsthmaclient.com

The world’s leading free digital consulting audio business library.

Michael is an experienced Internet marketer and talk show host and
a popular professional interviewer. Michael has taught 100% online
around the country & around the world to more than 50,000 students.

His over-the-top online audio interview web site
http://www.hardtofindseminars.com is listed in the top 1% of most
visited web sites in the world.

Michael has also worked as a coach and adviser to other famous
marketing consultants.

Michael is a husband and father of two young boys in Southern
California. He has a successful audio publishing business. Michael
is originally from Atlanta Georgia and is now based in San Diego,
California. Michael works with small to medium sized companies on
four different continents.

He is the author of the book: “TALK YOURSELF RICH”: (86 of the most
revealing, proprietary secrets on the subject of how to make more
money with audio interviews and the soon to be released sequel:
AUDIO MARKETING SECRETS. How To Make Your Own Information Product
Using Audio Interviews.  Michael may be contacted at
Michael@michaelsenoff.com or at (858) 274-7851