Why Your Customers Will Always Know Your USP Better Than YOU

This next recording is a follow-up to the consulting call I did with Nick above, the owner of Advanced Hosting Networks. You may recall that I asked Nick’s permission to call some of his newer customers in an effort to determine what is important to people as they shop for a web hosting provider.

I put on my Customer Service hat and made the calls that are on this recording. Some of the highlights of my calls include:

√  Everyone I talked to were very appreciative of my call and it made a difference in how they viewed the customer service that Nick’s company provided.

√  I found the most common reasons why people chose Nick’s company over the thousands of other web hosting companies.

√  I was able to talk about some of the items in Nick’s Unique Selling Proposition that we had determined during our consulting call. You will hear how happy these new customers were when they heard these items and how it confirmed to them that they had made the right choice.

Probably the most outstanding thing that was accomplished was that my calls uncovered some questions that customers had about setting up their web sites that they hadn’t even inquired about yet. You will hear how this proactive approach to customer service can really make a difference and begin what will hopefully be long term relationships between these customers and Nick’s web hosting company.

For more information, go to http://www.hardtofindseminars.com.