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Music
Michael: I’m the purchased of
the Art Hamel Business Buying
Course. I know Art’s extended an
offer of assistance to
purchasers who have begun
seriously pursuing buying a
business. I have done just that
over the past month, and I can
use some of the assistance at
this point. My dilemma is that
I’m constantly asked by business
brokers to sign a non-disclosure
agreement and provide my
personal financials. I have a
good credit and about $600,000
of net worth, but this isn’t
getting me anywhere with a five
million plus business that Art
Hamel teaches to go after in his
course. I have received plenty
of details on businesses below
one million, but the broker said
the bigger businesses won’t give
me the time of day. Could you
facilitate me getting in touch
with Arthur to break through
this?
Art: Okay. Everybody has the
same problem. I don’t care you
are including myself. Unless I’m
working through a broker that
I’ve worked with before and
qualified myself financially the
brokers are a pain in the ass.
Now, taking step one – the
non-disclosure document. Signing
a non-disclosure document is
standard procedure no matter
what you’re doing. So, signing
that doesn’t mean anything. What
you have to realize as we’re
going out, the broker realizes
that a lot of people come
through. They waste his time.
They get involved in the
business, and then they can’t
put the deal together. What you
have to do and what he has to do
is sit down – and I keep telling
people, stand in front of the
damn mirror because there’s two
things people run into,
problems, when they’re going
into their first business.
Number one, they don’t have
enough experience in business.
They don’t have enough
management experience, and what
you have to is stand in front of
the mirror and keep looking into
it, and keep telling yourself
that you have enough experience
and you can do the job, and you
can run this company that you’re
about to buy.
Now, after you do this a few
times, turn to your spouse or
your significant other and say,
“I have enough experience to do
it.” In other words, convince
yourself. What happens when you
go out there, and somebody
starts to bring something up
maybe on your experience or your
background, you’re not going to
stutter and stammer. What will
happen is you’ll breeze right by
that.
Now, the same thing happens when
you’re talking about financial
because people are always going
to try to qualify you
financially. What you have to do
is stand in front of the mirror
and realize that you have enough
money to put that together, and
working with me it will be an
all cash deal. So, that’s what
you’re talking about, an all
cash purchase on this.
Now, you have to keep stressing
that. Now, if you go out and
tell a broker that you have
$600,000 and you want to buy a
five million dollar business,
even if it was possible to put a
deal together, almost all of
them are going to kill a deal
because you have to understand
how they think. They don’t think
of owner financing because the
average owner will not finance.
They don’t know of any ways to
finance a business. So, what
they’re looking for if you want
to buy a business for five
million dollars, you have to
have five million dollars.
I’ve had a lot of people look
for a five million dollar
business and say they have four
million dollars, and the broker
cuts them off because they don’t
think you put it together.
In the class, when I was
teaching years ago, and when I
talk to people today, everybody,
I tell them the same thing.
There’s a lot of brokers out
there and what they do is they
stand in your way. The biggest
obstacle that everybody has in
putting a business deal together
is going through the broker, and
if you’re getting a bad
experience and you’re having a
problem with it, and you’d like
to have a good day, go back to
your books, go to the section on
financing a business, and it’s
going to say that say you want a
manufacturing company. What you
should do is go down to the
library, and there’ll be a book
in there for your state. It will
state, “Manufacturing Directory
L.A. Times Mirror.” They’re the
ones that usually put them.
They’re for every state. They
also have books down there on an
annual basis for retail
businesses and service business,
but mainly manufacturing.
In there, all the companies in
your state will be listed. It
will be listed by category, by
city they’re located in. When
you go to that, you’ll see the
name of the company, it’s a
printing company. You’ll see
Printing Company, and you’ll
say, “I wonder if it’s large
enough.” Well, if you’re going
after a business that we may be
talking about, you’re going to
have categories – A, B, C, D –
and say you’re going to go after
Ds and Es, and you’re going to
follow-up.
Now, in here, you have the name
of the owner. You have the
address. You have the phone
number, the number of the
employees, etc., what they do –
the whole thing, and what we
always suggest is that you sit
down, make up letter that you
can send to them – don’t send
them a fax. If the office gets a
fax stating that you want to buy
their company, every employee’s
going to be upset, and the
owner’s going to call you back
calling you all sorts of names.
Michael: Right, good point.
Art: So, the basic thing is to
send a letter – personal to the
person who will open it. Now,
the average broker that’s going
out to get a listing sends these
letters out all the time because
I’ve basically trained them at
the beginning, so that’s what
they do. They send these letters
out.
In that, it says, “Dear Sir, I’m
a broker. I would like to list
your business. I have a number
of buyers.” Well, if you want to
do something, say, “I know a lot
of brokers write you letters
saying that they have a buyer,
well, here I am. I’m the buyer.
There’s no broker involved, and
I’m in a position to pay you all
cash.
Now, what’s going to happen is a
large percent of the people that
you write to are going to call
you back. Okay? They’re going to
call you back. Why? You’re a
buyer. Even if they don’t want
to sell the business, what’s
going to happen is they’re going
to read the letter. They’re
going to set it aside. They’re
going to go home that night and
say to their spouse, “You know,
somebody came in and said they
want to buy our company and pay
us all cash. What do you think
about that?” And, the wife or
husband says, “And, when are we
leaving?” “Well, I didn’t answer
it.” “When you go in tomorrow at
eight o’clock or six in the
morning, you get on that right
away.” And, what happens is a
large percent of the people will
respond, and what happens is you
now have an appointment. There’s
no broker in the middle, and
you’re going to find the seller
doesn’t really try to qualify
you because if you walked in
straight and have that feeling
that you can put all the cash
together, I want to tell you
something. If you listen to me,
if you go out for a standard
contract, if you’ll pay a market
rate on the thing, and you put
together a good business plan
that attracts people that will
put up at least a million bucks,
what’s going to happen is you
will have the money to put that
together.
The thing they have to realize,
and most people when they’re
getting started don’t realize
it, when they’re working with me
with investors, once you get to
the point where you have a
contract signed and you have a
business plan complete and when
I come in and we sign an
agreement, pay me a fee for me
to raise five, ten million –
whatever the heck you need in
the transaction – you then get
weekly notification. Every
Friday before I call you, I will
send you a fax or an email
describing every single person
that I’m working with that week.
On Monday, I work with Charlie
and Bill. This is their phone
number. This is their address –
so on, so on. Tuesday I worked
with this bank. This is the
bank’s name. This is the status,
and you will have five days of
status by Friday. I then will
call you and review you with it.
Now, the reason I do it in
writing first is so that you can
keep it in a log and look at
every week and refer to the last
week. Each week, you’ll know
where you are and almost every
time I’ve ever done this, by the
time we’re at the first week
even though we don’t have
everybody lined up, we have more
people in the air, more balls in
the air, and if you need ten
million dollars you’re going to
find we’re probably work on 15
or 20 in the first week. So, you
have the status.
I was working with somebody in
Florida, and he was having
trouble with this. I said,
“Look, here’s what you do. You
go in there.” They want me to go
in and talk to them. I keep
saying, “I can’t do that.
They’re going to ask for a
commitment.” But, let them
realize, once they’ve signed a
contract, once you have put
together a business plan, and I
come in and talk to them –
because I’m going to talk to the
broker, I’m going to talk to the
seller, and I’m also going to
meet with the buyer. You have to
do that. The investors insist on
it.
Now, once I get there, I’m going
to tell you and them is you’re
going to have an update every
week in writing. I’m also going
to give it to you verbally on
the phone. Now, starting with
our deal a couple of months ago
in Florida, I’ve said to the
buyer, I said, “Look, I’m going
to send you a sheet every week.
Feel free to make copies and
give them to the seller every
week. Feel free and give them to
the broker every week.” I said,
“We’re not playing games here.
We actually put these deals
together. We actually have real
investors. We actually have real
dollars here.” And, if anybody
is a non-believer, all the
people that are listed on there
have given us permission to have
either the seller or the broker
or the buyer call them. You also
have the names of the attorneys,
the CPAs, and when you do that
and the owner of the business
and the broker can see this
marching forward, it really
blows their mind. You can not
believe it. What it does is take
the pressure of you, and
everything flies from that
point, and a lot of times it
helps to tell them how this
works, saying, “I’m working with
some guy named Art Hamel. He’s
been doing this for years. He’s
been doing with investors for
25. He’s been in business for
over 50.” If they want to run a
check on me, tell them I draw up
more people to buy businesses
than anybody else have every
done, in fact everybody
combined, and we’ve taught
seminars for 15 years. We’ve
never had one complaint ever
filed, and if he checks on me
they will find that in all the
years of doing this, we offered
and gave every single person
that came to our class, free
help so they bought a business.
The program has to work and we
have to be real, and we have
much more money available than
we have deals. In fact, if you
talk to anybody of the investors
and say – say you’re a buyer and
you’re buying a business, you
can tell a seller, say, “If you
happen to talk to any of the
investors that have worked with
Mr. Hamel in the past, he always
tells you the only complaint
you’re going to find is Hamel
doesn’t put together enough
deals taking all the money.”
That’s always been the
complaint. They always come back
and say, “Why don’t you do
more?”
So, Michael, when you started
talking about bringing
additional people on, and me not
buying the businesses but
helping other people, which
would multiply this, we’re going
to make a hell of a lot of
people happy because there’s a
lot of people, as I told you
right from the beginning, that
want to invest in these
businesses. It’s a very good
deal for them because-
Michael: But, what you said
really hit home to me yesterday
because you said, “We’re not
trying to steal a business.
We’re just looking for a
business that makes sense, we
can buy at a market value so the
investors can make an extra two
or three points on their money
compared to what they’re already
making.”
Art: That’s right, and the thing
to keep stressing is we’re going
to pay all in cash, and if you
keep saying all cash, and you’re
one of the first ones to get in
there, if you do get to the
seller, you’re going to find
that nobody else will be able to
buy the business. You have
screwed the seller’s mind up. I
have done this. In fact, after
you start to do it, once you
start to get by the brokers,
you’re going to find the biggest
problem you have is the sellers
are relying on you. They’re
expecting you to buy it, and if
you decide not to, they are very
disappointed.
The key thing is the mental
situation of somebody going in.
Again, I get discouraged myself
and I’ve been doing it for years
because the brokers qualify you.
A lot of them will qualify you
on the phone. In fact, they’ll
almost hang up on you, I mean,
they’re so rude. If you want to
get around it, again, go direct,
go to the directory, contact the
people, and again you can write
them a letter. If you like, you
can call them on the phone. When
the secretary or whatever
intercepts the message say, “I’d
like to speak to Mr. Smith.”
You’ll know his name. All that
information will be in that
directory you have, and you ask
for him, and if she asks you
what it has to do with, say it’s
personal, and I’ve had a couple
of them really pin me down on
it, and I would say, “I happen
to represent a company with
hundreds of millions of dollars,
and we’re interested in buying
his company for all cash.” Boom!
Michael: That’s right.
Art: I’ve always gotten through.
Michael: Absolutely.
Art: I’ve had some very
sarcastic, and then after I in
there, she’s, “Oh, you’re Mr.
Hamel.” I said, “I’d like to
reassure you that if I do buy
the company, I never fire
anybody.”
Michael: That’s funny.
Art: She’s sitting there
thinking, “Geez, I gave this guy
a hard time.” But, the key thing
is they have to convince
themselves. Again, we’ve been
through this for years, and it’s
been one of the biggest problems
– how to get by the broker.
Well, first of all, my whole
program years ago was not built
on going through brokers. In
fact, if they go through the
program because, the cassettes,
the book, the outline – whatever
it happens to be – I don’t say
positive things about brokers,
and that was years ago. I say
the same thing today. If they
start working with me, if they
hear something positive about a
business broker other than
individuals that I recommend
that them to go to, what you’re
going to find is, I must be
getting ill. They should put me
in a home somewhere because
brokers are the biggest pain in
the ass.
Now, when we first started out
years ago, as you look at the
program that we set up in the
beginning, the whole thing was
built around going out and
making the contact yourself.
Although you may think a
broker’s going to provide
something for you, and again
years ago they did. They put
together a nice package which
you could use on your business
plan. For example, last week I
was working on a business in
L.A. I’m trying to buy. The
price on it was nine million
dollars. A national brokerage
firm from the San Fernando
Valley was handling it, a woman.
I could tell by the ad on the
Internet that she didn’t know
what the hell she was doing.
So, I called her on the phone. I
send the stuff in – the
disclosure documents. She
already had me registered with
her company. I have enough
financial so that I don’t have
to keep requalifying. So, what
happens is she sends me this
information. I get a page and a
half back. I raised hell with
her because I said, “You send me
a page and a half.” I said,
“You’re charging me an enormous
fee, and you’re giving out a
page and half.” You know what
she said to me? “Why don’t you
come up to the San Fernando
Valley. That’s what we like you
to do, and you’ll sign some
documents, and we’ll let you go
through some of the records.” I
said, “Ma’am, for eight years, I
was on the Department of Real
Estate, and if I were on it
right now, I would be getting
your license and I would be
taking you to the real estate
commission and you wouldn’t have
a license in 30 days.” “Wow,
what are you saying?” I said,
“Are you really a broker? Have
you ever done this before?” She
said, “Are you saying I’m not
competent?” I said, “Well, I’ll
tell you what. Why don’t you
talk to some of the top people
in your company and ask if they
know who I am, and then ask them
why I get angry. The reason I’m
angry is I don’t like working
with people like you. You ought
to get out of the business now.”
I’m sure she has my picture on
her dartboard in the San
Fernando Valley.
The brokers that go to my class,
and we get in there and they
say, “You’re putting down
brokers. Why are you doing
that?” I say, “Okay, I’m putting
down brokers. Now, is there
anything that I’ve said that
wasn’t true?” They said, “No
it’s all true.” “What’s your
problem them?” They said, “Well
why are you telling everybody?
It makes it hard to make a
living.”
Michael: They can’t make a
living doing what they do, so
they got to lie and cheat.
Art: That’s what they do and
they get away with it because
what happens is even though they
have a license, the Department
of Real Estate doesn’t follow-up
and most people they just screw
around with business. They don’t
bother going after them not like
they do in Real Estate. Now, at
the time, I was with commish, we
work on a study for the
legislature. What we were
suggesting was at the time they
were going to have a separate
license for business brokers.
After I got down – there were
three of us working on that.
It’s funny, as we put that in
and they were about to approve
it, the commissioner came to me
and ask me, the state asked me
if I would like to be the first
commissioner. I said, “Let me
tell you something, if the
business brokers in the state
heard that I was going to be the
first commissioner of business
opportunities, they would all
slit their wrist.” I said,
“Because I would pull most of
their licenses.” I said, “You’ve
heard me talk.”
In fact, what we did during that
time, we pulled so many licenses
on Ventura Blvd, Wilshire Blvd
over a few period, the last two
years that I was teaching when
I’d be down here for the free
lectures, the word would get
out. My picture would be in the
paper. The word would get out,
and all the brokers’ offices
would do the same thing. Every
call that they got, they’d ask
the person if they had anything
to do with me, and they were
instructed to hang up. That’s
what they did.
The key thing is a person doing
this has to realize they are
smarter, they are going to be
more successful then this broker
that they’re working with. They
have to figure out a way to get
by that person.
Michael: Well, you know, you
just said it. You pick up the
phone. You can get lists for
anything. If you want a huge
printing manufacturer or what
have you, go find them and you
go start talking to these guys
and they know everyone in their
industry, and say, “Do you know
anyone that wants to sell their
business?”
Art: That’s true, and you know,
we’ve actually – we’ve even
suggested at the time. We said,
“If you have an industrial park,
you want to buy a manufacturing
company.” I did this in Santa Fe
Springs. I owned a number of
companies there. When I was
there and working on one
business, if I had time, I would
stop at the next business and
ask if the owner was in and I
would talk to him. I knew
nothing about the damn business
other than the building was over
100,000 square feet. They’d
always talk to you, and they’re
always flattered by it, and the
thing people have to realize is
if they can get close to the
owner, they’re going to find
that the broker thing won’t come
up, but the people that are the
weakest, the people that are
always looking for the easy way
out are going to keep trying to
take the broker thing. If I can
convince them, or you can
convince, if we can convince
them to do it on their own,
they’re going to go back and
tell other people and say, “You
know, if you avoid the brokers,
you’re going to be happier.”
The other thing is you’re going
to go in there and say the
broker’s going to charge you ten
percent commission on it. You
can probably drop your price ten
percent selling it to me, and
you’re not going to have
somebody that’s an asshole.
Now, one of the last things I
want to mention. Years ago, one
of the problems we had is the
brokers themselves, a lot of
them, would put together a
pretty good package. When you
went in to talk to the owner
direct, you had to gather the
information and put together the
package yourself. Well, that’s
not true anymore because you
still have to get the
information from the owner, but
on the other side you’re not
going to be getting too much
information from the broker. So,
the broker serves no damn
purpose. In fact, these sellers
could run their own ads on the
business by seller, and sell the
damn things themselves because
the people – the stuff they put
on Business by Sell, is about
the same information you get
from the broker, and they’re
charging these damn people an
enormous fee and they’re not
doing shit.
Michael: How did you teach the
brokers to find listings?
Art: Everything’s the same. When
I first started teaching years
ago, there were very few
business brokers in the country.
I had people coming into our
classes all over the country. I
still remember one of them that
became very large. He took my
class in Chicago, and when he
got up he said, “The reason I’m
here. I always wanted to be a
business broker. Nobody knows
anything about it. I want to be
the first business broker in St.
Louis.” So, we had that.
Since I founded the first
business brokerage designation
certified business counselors,
all these business brokers out
there today that have
designations and things like
that, have them that are
spin-offs of the original
company that I put together that
I was the founder of.
Michael: Before there were all
these business brokers, how were
businesses being bought and sold
in the marketplace?
Art: CPAs, people would run ads.
We could go through the Wall
Street Journal on Thursday and
find maybe one from a broker.
There would be almost two pages
of ads in there on big business,
almost all of them owners. Now,
if the owner didn’t want to
handle it, they would talk to
their CPA. They would talk to
their attorney. You wouldn’t
believe the great packages that
the attorneys and CPAs put
together. They were always great
to work with. Everytime I saw we
had an attorney or CPA, I said,
“Damn, I want to do that.”
They’ve gotten out of it.
They’ve gone to business
brokers. It actually would cost
them less hiring an attorney or
CPA by the hour than paying
these assholes because the
attorney or CPA would put
together a professional package.
They also would have access to
other investors. They’d have
access to ways of putting these
things together. I mean a CPA
does understand a lot about
getting financing because when
he has the business owner as a
client, the owner could go to
the bank. The bank is not going
to be very receptive. You’re not
getting information, but the CPA
is the guy normally that’s
giving the owner of the business
a hell of an education.
When I was in my prime years ago
before I got to know a lot of
people like I know now, this is
what I did. This is where it all
came from. I would have whoever
was working for me in the office
of whatever company I had, when
they had spare time, they were
always responding to all the
Wall Street Journal ads. They
were always going to the
directories by sections, and we
would just take different
businesses, different cities,
and each week we’d give
different responses. It might be
a printing company. It might be
another type manufacturing, but
you see my rules were not set by
the fact that I want to own a
printing company. What I wanted
to do is own a manufacturing
company of some sort that made
over a million dollars.
Michael: Okay.
Art: I really didn’t care what
the hell it was, and that’s why
I ended up with so many
different type businesses, but
it’s all a head job. Let’s take
the doctor from Illinois. He
never had problems getting in,
in terms of attitude. Eric, the
guy I’m working with right now
from Arizona, he’s plowing
along. I mean, the guy has more
guts than anybody I’ve ever
seen. He wasn’t able to get
financial things. So, I talked
to him on the phone. I said,
“You’re wasting all this time.
You’ve got them to sign a
contract, and now you have to go
in.” So, he said, “Okay.” So, he
went in the other day and what
he said to the owner was,
“You’re not giving me the
numbers. I’ll have to sue you
under the contract.”
Michael: Oh, that’s great.
Art: He also gave him a ton of
shit on the fact that the
non-competition was going to be
for two years. When I talked to
him yesterday, I said, “Eric,
back off on that. When I get
over there and we’re ready to do
something, we’ll talk to him
about that, but I’m also showing
you how to get around it because
you’re also going to run into
businesses where you’re only
going to have one big customer
or two big customers, and you
have to have a major plan to go
into affect the day you take
over. I will show you how to get
around that.”
We could also get around this
other because what happens is
he’s buying every company that’s
in the vitamin business
supplements. I never had anybody
violate agreements because when
I’m in there and we’re going
over the contract, I have things
that are underlined, italicized
and the whole thing, and I then
reassure them if they want to
check me out that I will go
after them for violating it, and
I keep telling them, I say, “The
big problem I have in my life is
I’m very easy going, but I’m
very petty and vindictive.” I
said, “I will spend a fortune to
get even with people.” I said,
“My attorneys love me. They
think what I’m doing is stupid.”
But, I just want to tell you
that I believe in fair play, and
if we’re going to have fair
play, you’ll never have a
problem with me, but if you try
to screw me, I have a lot of
time and I have a lot of money
and I will go after you. So, why
don’t we just set this thing up
and if you want to honor it,
sell me the company. If you
don’t want to honor it, sell it
to somebody else because they
won’t be as tough to work with
as I am. I’m not being tough.
That’s what happens. He has not
looked at a lot of them.
If you look at a number at one
time, and you say, “God, I’m
going to be looking at a hundred
or two hundred of them.” What
will happen is you throw the
damn things away that aren’t any
good, and by the time you get to
the point you have one with very
few flaws in it. Everytime I’ve
seen somebody only look at a
few, they end up getting
screwed. And, again, that’s one
of the problems with the people
that I’ve been working with you,
trying to get them to look at
more. I keep trying to tell them
things. I said, “You know,
you’re going to go out, and
you’re going to put a business
together making a million a
year. The investors are going to
get a million. You’re going to
have a million. Your wife and
family are going to love you.
They’re going to have a million
dollars more to spend.” I said,
“Within the first year, you’re
going to screw the company up.
You’re going to go bankrupt.
Your wife’s going to divorce
you, and your kids will never
talk to you again.” “Are you
sure?” I said, “I’m going to
tell you something. I’m going to
meet your wife when we’re
putting this thing together, and
I will tell her that story
because I’m going to tell her
that if your husband goes off
and does something stupid like
he would just wait and extra
couple of weeks maybe a month,
you’ll have a good one where you
could lead the good life
forever, but if he jumps in just
to buy anything, because we can
put it together. We can put it
together with almost anything,
but the problem is you have a
piece of crap. You have a lot of
income, but what the hell good
is it. You’re not going to have
it for very long, and then you
have to go through the pain of
divorce. You have to go through
the pain of bankruptcy and
stupidity.”
I’ve had many talks with
everybody you’ve referred to me
on this very subject, and as my
wife says because she can hear
me through the office in the
house, she says, “For 15 years
you were an educator, now you’re
a lecturer.” I said, “What’s the
difference between being and
educator and being a lecturer.”
She said, “You ought to tape
record your conversations with
these people.” She said, “You
are lecturing them all the
time.” I said, “I know, but you
have to realize I worry about
them. I want everybody to
succeed.”
Michael: Now, you’ve seen people
buy businesses, get screwed, get
divorced, go through bankruptcy,
haven’t you?
Art: That’s right. It hasn’t
happened to me, but you see in
the beginning I made all these
mistakes. So, when I’m telling
that you shouldn’t do this and
so on and so on, on each one of
them, I’ve probably screwed up
two or three times. There were
no books at the time. There was
nobody for me to talk to. So, as
a matter of me sitting there
like a dummy saying, “I just
screwed up three times.” Dummy,
maybe I shouldn’t do that next
time.
I’m telling them, “You’re not
going to do it all.” So, that’s
why we have these things and
you’ve been aware of them with
me. I like every one of them. I
want every one of them to
succeed, and there’s no reason
every one can not succeed. I
mean, we should be able, if they
would listen and take the time,
every one of them should get to
the point where they have a
business a million plus per
year. I know it sounds
ridiculous, but the main thing
to always keep in mind – tell
them they have to convince
themselves that they can do it.
What they’re going to find is
they’re going to kick their
asses. When they get down to the
end, there’ll be contracts set
up. They have the business plan
set up. I fly over. I talk to
them. I talk to the buyer and
seller, and while they’re
sitting there and realizing
what’s going on, and then they
get the first letter which shows
how many people are interested,
okay, Friday. In one week, five
days, this is happened. They
just sit there saying, “I never
believed this would work.” Their
biggest problem is not finding a
business. The biggest problem is
in the broker. The biggest
problem is not getting the
money. The biggest problem is
the business plan. That’s what
every one of them falls down on
and I keep telling them, “You
get an attorney who will let you
pay them at the close. You get a
CPA, and they’ll let you pay at
the close.” I keep saying, “Are
you planning on going into the
business of making business
plans?” They say, “No.” I said,
“What the hell you wasting your
time for?” Because what I need
is a business plan that’s going
to impress somebody that’s going
to give you a million dollar. I
say, “You have to understand
that business plan is to
somebody else, and they thing
has to convince them that
they’re going to put up a
million dollars and they’re
going to get a return, it’s
going to be a safe investment.”
It’s not 50 dollars or a hundred
bucks, it’s a million.
Michael: What do you think your
investors are looking for in a
business plan that are most
important?
Art: Okay, start with one thing.
The first thing they look at all
the time, myself also, they’re
trying to find out financially
what the company has done for
the last three years plus this
year to date. So, it has to be
in there in detail, and it has
to be summarized so they can
understand it.
The next thing they look at it
is the management. Is this
management strong? Do I feel
confident with this management
that we have in there? Again, I
don’t mean putting resumes in,
that’s crap. We want to know
what experience they have that
relates to this company. I don’t
want to know that there’s a
president of this company,
that’s interesting, but I want
to know what his background is
and how strong his management
team is. Everybody wants that.
The third thing they want is the
pro forma. In other words, for
the next five years, what are
they projecting that they’re
going to be doing? What is their
growth going to be? How much
money am I as an investor going
to get? Because what they’re
doing is they’re bringing a
million bucks in, we’re going to
pay them a return every quarter
annually whatever it happens to
be, at the end of the five years
they get their million bucks
back plus they get a percent of
the growth of the company. I
usually give them half.
Everybody I work with only gives
them a quarter of the growth.
So, everybody wins.
I just want to state another
thing people keep missing, and
that is am I going to charge
them a hell of a lot of money?
Yes, the $150 is nothing. When
they start to see the hundreds
of thousands or million that
they’re going to have to pay,
they have to realize one thing.
If I’m putting gin a ten million
dollar business and I charge
them one million dollar fee,
they have to realize one thing.
They’re getting a business
that’s worth ten million bucks.
They’re going to own half of it.
They just increased their net
worth five million dollars in
one second. They can take that
five million dollar net worth to
the bank. That is a legitimate
net worth. They also have a
company that’s making
approximately two and a half,
three million dollars a year.
They’re going to have an income
as of tomorrow, of about a
million and a half dollars a
year. After you pay the
investors, you’re going to have
a million and a half. There’s no
financing on this. There’s
nothing else to pay. I mean,
this is money that you can put
in the bank. That you can take
home, that you can buy yourself
a new plane or whatever else you
want to do. We’re talking about
a hell of a lot of money here.
All they have to do is get off
their ass.
I hope you learned a lot from
this interview with Arthur
Hamel. If you are interested in
buying a business and fit the
criteria that Art described in
this interview, please contact
Michael at 858-274-7851 or email
Recently, I got an email from a
very sharp investor in Australia
who had some really good
questions about the Art Hamel
system. I called Art to get the
answers and - what was meant to
be just a short, ten minute
"chat" - turned out to be the
best interview Art's given to
date! He went into a lot of
detail about how you can get
investor financing anywhere in
the world (literally), why most
people are shocked when they
realize how easy it is to buy a
large business, and even how you
can get his personal help to buy
a business of your own (Yes, Art
will help you through the entire
process, if you qualify). And
guess what? I recorded this
particular call and it is
waiting for you below
START
Michael: Here’s a question from
a guy who’s located in Perth,
Western Australia. The audio
interviews, Art, are very
inspiring and quite reassuring
in the decision I’m going. I’ve
been involved in real estate for
over five years now, and the
opinion has dropped about 18
months ago that buying a
business is the way to go. I’ve
been looking at business
seriously now for over twelve
months, placing letters of
intent and making offers. The
problem I’ve had is the finance
issue. Banks want too much
security and vendors are not
very obligated to give vendor
terms on a good business. So, by
the time you’ve done all your
due diligence and the business
plan to put into the financers,
you still end up pulling your
hair out and coming up short. I
like your idea about investors.
I’ve been trying to get
investors in Australia, but the
investors are just too
closed-minded or if you find
them, they want too much of the
pie to make the deal
worth-while. I agree with your
analogy with the larger
businesses. Once you target a
larger business with a good net
return, there are less players
in the market. I normally target
companies with 30-40 percent net
ROI, fully managed, and there
seems to be plenty of targets on
the horizon. I just need the
capital and a little bit of
guidance once in a while. I have
a few questions for you. You
mentioned you could organize the
investors. One, would your
investors invest in an
Australian business or company?
Art: The answer always is I was
involved in 17 companies over 15
years in Mexico. Every one of
those were put together with
investor money from the United
States. The minimum amount was
over a million dollars, and the
last of them that we did down
there was a telephone equipment
company where we brought in 17
million. Here’s what I have
going that nobody else has
going. I have a track record of
50 years in business
successfully, most of being in
the seminar business I’m also
well known, when you bring the
two of them to the table, it
makes it easier for me to go out
and convince somebody that has a
million dollars to invest in.
Also, I have more money than
they have. So, they listen to
me.
I’m not saying it’s easy. It’s
just that I run into very few
investors that give me a hard
time, but what we’ve done before
we get there, we’ve done our
homework. We make sure that the
contract makes sense. We make
sure that the due diligence has
been done. We make sure that the
business plan is a million
dollar business plan. In other
words, you put together a
business plan describing a
business that will want somebody
to put a million dollars in.
Yes, we can do it anywhere
because the other thing I
haven’t talked to you about is
we financed a couple of things
in the Far East. We worked for a
company that owned Singapore
Airlines, and they owned another
airlines in the Philippines. I
needed money in China. They were
building dollar side operations
and they needed a million
dollars of investors which we
got for them. Again, when they
came to us we were basically
their last resort, and I’ve
gotten this from friends of mine
in Hawaii because we had helped
them finance golf courses.
I don’t know if you remember
this, but a few years ago when
the Japanese were buying
everything under the sun, they
were willing to pay
$500,000-$750,000 for golf club
memberships in the US. People
who were working in Hawaii, were
also working over in Japan, and
they had structured that. So, it
was a Japanese funding, Hawaii
funding. We actually got loans
on the two golf courses - one in
California, and one in North
Carolina.
We have been all over, and I was
in the import business for I
don’t even know how long, as one
of our companies, and we looked
all over the world on that also.
In that, the way I got a lot of
customers including in Australia
because we worked with a plastic
company down there in Southern
Australia. They made plastic
hard, very expensive, and we
helped them get going here also.
They came to the import side. I
said, “Look, I’ll get you a
credit line if you do business
with us for five years.” That’s
what I did in Mexico, and that’s
what I did in Australia. We have
done that in a number of
countries.
Keep in mind, when you’re in a
country that speaks English, it
is easier for us to do this
because I still have to go
there. I still have to talk to
people, and it’s much better
than trying to work through an
interpreter.
Michael: What fee do you charge
for organizing the investors?
And, can this be added to the
investors borrowing?
Art: They need ten million
dollars, and I want my fee. The
amount I’m bringing in is the
ten million dollars plus my fee.
Now, here’s what happens. Let’s
say they give me 48 percent of
the company. Well, the amount
they’re paying me, they’re
probably going to be giving up
49-49.5 percent. Don’t count on
the percentage. All I’m saying
is all of they’re really giving
up is more stock because I’m
going out and working it so
they’re giving up so much stock
for the money they need, and
then basically I’m bringing in
another investor basically, or
have an investor that’s going to
be paying me my fee. They don’t
pay any of that. Also, we bring
in enough money for working
capital. If they have attorney
fees or CPA fees or bank fees,
whatever else, that’ll be
included in the total. In other
words, it’s a package deal, and
it includes all the money
required to do this business,
and we don’t care how much it is
because the more they ask for,
they’re going to give up more
ownership. That’s all. If they
don’t mind giving up more
ownership, they’re fine.
Now, as far as 50 percent
control, the thing most people
have to realize is most
investors are not looking for
voting stock. They’re look for a
preferred position. So, if
you’re going to go public or
something some day, they want to
have that conversion clause in
there to converge the common
stocks so they can go public
with you, but I would have most
of them on a preferred type
stock which means they don’t
have voting stocks, which means
you can bring investors in as
much as you want within the
limits of the cash flow you
have.
It’s the most simple thing that
you’ve ever done, and although
all of them say they want to
work with me for years doing
this, once they get it done and
they’re looking back and saying,
“Geez, is this all there is to
this?” We have been doing this
successfully. Again, it has
nothing to do with how good I
am. It has to do with they
negotiate a good, fair contract,
and buy at a fair price or
market price, and they put
together a good business plan.
The rest of it just falls in.
Michael: What sort of terms do
your investors work with – a
rough idea if possible?
Art: They’re not terms. What
you’re looking at is you’re
looking at equity
participations. So, somebody
comes in and puts up a million
bucks, they expect to get a
certain amount of stock. Now,
the stock is basically worked
backwards, and if basically
we’re giving them more return
than they’re getting out. If
somebody had real estate, and
they were earning ten percent on
a million dollars, we can get
buy with usually 12 percent. If
somebody’s earning three to four
percent on a CD, we can probably
get by again with 20 percent
above that. So, the amount that
we end up negotiating or he
would end up negotiating, is a
figure that is above what
they’re getting right now
because we’re giving them three
things for the investor. We’re
giving them more return than
they get now. We’re going to
give them more growth. And, the
businesses we work on have
comparable risk. So, there’s no
more risk. So, they have the
three things everybody’s looking
for in an investment.
We also have 20-some years with
investors of nobody screwing up.
I have 50-some, let’s say 50. I
have to quit saying over 50. I’m
making myself even older. These
are all things that they worry
about, and the biggest problem
we run into, you can tell every
damn one of them – find a
business, getting by the
financing, all this is crap.
It’s nothing. The biggest
problem is they have to sit down
or get somebody to put together
a business plan describing the
company and the whole thing. I
can’t go to an investor verbally
and tell the something, or if we
have to work with a bank for a
credit line, we can’t do it
verbally. You have to have a
business plan.
Michael: All right, that brings
me perfectly into the next
question. What do you require
from me to present the business
plan? How detailed? For example,
same as what you would give a
bank or more indepth in detail?
Art: Same thing that you’re
going to give a bank. The bank
wants at least three years past
figures. They want this year to
date. They want normally five
years pro forma. The key things
in there are who well have you
done in the past three years
plus this year to date. That’s
number one. Number two is the
management team. So, when you’re
describing the management team,
I was resumes in there. What I
want is a good background of
where these people come from. I
mean, you can put down that
they’re lead supervisor. That’s
fine, but I want to know what
the background is. That’s what
the investors want. So, they
look first of all what the
company has done financially,
what does the management team
look like, who’s going to carry
it forward, and the third thing
is a pro forma which is the
projection of where you’re going
over the next five years. The
thing that’s important with a
pro forma is if you’re promising
them that income of $100,000 a
year, and they don’t see it in
the pro forma because they’re
going to think about staying
five years.
So, they’re going to say, “Okay,
the first year I’m going to make
$100,000. The second year I’ll
probably make $120,000.” They
add it up, and as long as
they’re getting their money
back, over that five year
period, they’re happy and that’s
what they’re looking for.
Michael: Would the investors
invest in the Australia dollar?
Art: It’s something you have to
address. We have ways around it.
Tell them the Australian
fluctuation or any currency
fluctuation is nothing compared
to what Mexico was while we were
down there. If I just tell him
on one deal that we worked, a
$17 million dollar deal, I put
that thing together in August of
one year. We had certified
audits from Price Waterhouse.
The bank said they would take
the real estate as collateral in
the US, which is fine, but they
needed to have the certified
audits in English in dollars. It
took them form August until
December 9th to get the thing
converted. They charged these
people – now, this is just
translating for three years,
they charged them something like
$75-$80,000. I got the word on
Friday that the thing was ready
to go, which means I could call
the banks to let them know which
I did that Friday. So, we were
ready to go on Monday. On
Sunday, they devalued the peso
50 percent. I had to sign a
contract with them if I bring in
$17 million I get half the
company. This is a company doing
four million dollars a year net
profit.
So, what happened was the
contract that I had, I now owned
the whole company. I told them
as soon as they get the thing
back up again – it took them
until June to get the thing back
to where it had been. I went
through that thing completely
twice.
Michael: Is there any industry
that the investors would
absolutely not invest in?
Art: Let’s take risk factor. The
worst businesses are service
businesses. Most of the people I
work with or know, are
manufacturing type people.
Manufacturing people or
businesses, if you took them
along the base of retail,
wholesale or service,
manufacturing business is a
safer business based on the
ability to sell products, not
services or people. You don’t
have as many people for every
dollar you take on. People are a
pain in the ass. So, service
businesses are tough. But, you
also get them for a better
price. You don’t pay as much for
every dollar of cash flow, but
on the other hand you’re going
to get grey very fast. Most of
the companies we work on are
manufacturing. Those are the
easiest ones to put together.
They usually have a lot of
assets.
So, if we go in there, we bring
investors in, and let’s say you
buy it for five or ten million
dollars. You own it free and
clear. You’re going to have a
few million dollars in assets.
So, if something went wrong, you
can very easily go out and hawk
those assets. Unless you have it
set up that way where you have
no debt, you can expand that
cash flow. Even though you have
the opportunity to refinance,
you don’t have to. It doesn’t
happen.
Michael: Is there a maximum
business size that your
investors will deal with?
Art: The investors are dealing
within their own scope. They’re
looking at a million or two
million bucks. We have got a
couple over the years with three
or four, but the minimum is a
million. So, that’s what they’re
looking at. They’re looking at
their one small segment. In
other words, we don’t call all
these people together. We work
with them individually. Most of
the time, they don’t even know
each other. I mean, they’re
stockholders in a company, and
as long as you’re doing well,
and as long as you’re feeding
the information back, they don’t
come back to bite you. And, you
don’t have to worry about that,
because if they find one in
Australia, that appears to be
too risky, I will talk them out
of it by telling them that we
won’t do it.
If you’ll listen to me as we go
along, by the time you get down
to the end, you will find that I
have dialed them in in a way
that leads them into what the
investors are looking for, what
they’re going to put their
million dollars on or more.
Then, it’s just a matter of
having a signed contract that
makes sense, paying a fair price
for it, market price and not
stealing it. They’re all looking
for turnarounds. They’re not
looking to steal a company.
They’re looking to pay market
for it. The way you do that is
you build it up over a five year
period, and then you can either
resell it or you could just cash
out your investors and keep it
all for yourself because you’ll
have enough money by then to
cash them out.
My problem is I have a tendency
to overexplain. I’m an old
educator. I want to get this
across and even when I’m making
a presentation at a meeting, a
lot of them will say, “Okay, you
get up there, tell them the name
of the company and who you are,
and shut up.” They then are
hoping they’ll ask questions,
that I only answer what they ask
me because I have a tendency to
then go off.
Michael: This is a big thing.
When it’s a big thing, and if
they’re passionate about it,
they want to hear all you have
to say.
Art: That’s why our first
meeting is always an hour to two
hours when I’m talking to you.
Even in the beginning they’re
wondering, “What the hell are we
going to talk about for that
long?” Once we start to roll on
this, and I start to take away
some of the fears they have –
they always bring up all the
things that could go wrong and
all the other. Now, I haven’t
said this lately, but in the
class, I used to always tell
them the first day, “I want you
to take out a yellow sheet of
paper, and I want you to write
down every single reason you
have not made it in a business.
I want you to write down every
single reason you are not going
to make it now, why you’re going
to fail, who’s going to turn you
down. I want 50 of them.” When
they get there the next morning,
I say, “Look, you have these. As
soon as you go home I want you
to put it in a drawer somewhere
or a safe deposit box. Then,
after you close on your
business, take this sheet of
paper out, and it’s going to
dawn on you that every single
thing that you wrote down, never
happened.” That’s why people
don’t ever make it going into
business because they have all
this bullshit in their head, and
it’s not true.
I have no reason to lie to them.
When we get down to the end, I
have to perform. I mean, we have
these fees we charge, but unless
accomplish what we say we can
accomplish, we’ve done it for
nothing.
Michael: Okay, here’s in a
question in regards to – On the
section, “Buyer must provide
signed offer to purchase
business contract” he says,
“Should this be a letter of
intent because a contract is
binding if we don’t get
investors to fund the purchase
or the business, we will not be
able to close on the deal, or is
this terminology issue between
the US and Australian market?”
Art: Tell him we need a “formal
offer to purchase.” Tell him a
letter of intent is a problem
because first of all, I end up
going a lot of times – because
what happens, a letter of intent
is a point 30 to 60 days before
close. During that 30 to 60 day
period, the person buying the
company is doing due diligence.
Everytime I have gone out and
tried to do it for other people,
under this clause, under the
letter of intent that is not
binding, the seller pulls out,
the seller changes his mind, we
find information in there, and
they end up falling apart.
There’s less chance of it
falling apart if you have a
contract and we also know that
there’s very little chance that
the seller’s going to be able to
back out.
Also, with a contract, the
seller pulls the business of the
market. I’m out there busting my
ass, at the same time brokers
are working on it to try to sell
it to somebody else. And, even
going to contract, we’ve had
problems with it, but with the
contract we have something set
in stone. Then the only problem
that I have is trying to get the
person that I’m working with in
Australia, to try to go out and
start doing some due diligence
because what’s going to happen
is you have the contract, the
contract will give you a month
or two to check things out. I’m
doing this at the same time. In
other words, I’m now bringing
the investors in knowing damn
well that if they find something
that’s really bad the thing’s
not going anywhere. We have just
wasted our time.
Michael: In order to meet with
buyer at business purchase, due
to the logistics and distance of
Australia from the US, how will
this be done so we keep the cost
and expenses in check?
Art: Here’s the problem, unless
I meet the buyer, the investors
aren’t going to be interest.
Unless I visit the business and
talk to the sellers or to the
brokers, and not do due
diligence, but do some checking
just like we’re not doing it
just by phone – the investors
aren’t going to buy it. So, it’s
a problem.
How do you keep the costs down?
Well, the problem is until I
check it out, the expenses are
going to go on until the day I
get the Perth or wherever it
happens to be in Australia, and
they’re going to have to pay my
expenses there. Now, once we get
there, and if the thing goes
down, and we can then offer them
a contract for them to sign to
pay our fee and then we proceed,
and at the end of that, they
will get all that money back,
but they are going to have a
charge on that because I’m not
going to fly tourist class.
They’re going to have a first
class ticket to pick up which is
not cheap, or business class.
The other thing you have to
realize on these calls. I can’t
do this for $150 an hour and pay
for the telephone call. Feel
free to come back and question
me, because I don’t want to get
in there and find they didn’t
put the business plan together,
they deal fell through and they
want their money back,
especially if they’re doing it
for $150.
Art: When you start to see the
hundreds of thousands or a
million that they’re going to
have to pay, they have to
realize one thing. If I’m
putting in a ten million dollar
business, and I charge them one
million dollar fee, they’re
going to get a business that’s
worth ten million bucks. They’re
going to own half of it. They
just increased their net worth
five million dollars in one
second. You can take that five
million dollar net worth to the
bank. That is a legitimate net
worth. They also have a company
that’s making approximately two
and a half, three million
dollars a year. They’re going to
have an income as of tomorrow,
of about a million and a half
dollars a year. After you pay
the investors, you’re going to
have a million and a half.
There’s no financing on this.
There’s nothing else to pay. I
mean, this is money that you can
put in the bank. That you can
take home. That you can buy
yourself a new plane or whatever
else you want to do. We’re
talking about a hell of a lot of
money here.
Music
Michael: I’m the purchased of
the Art Hamel Business Buying
Course. I know Art’s extended an
offer of assistance to
purchasers who have begun
seriously pursuing buying a
business. I have done just that
over the past month, and I can
use some of the assistance at
this point. My dilemma is that
I’m constantly asked by business
brokers to sign a non-disclosure
agreement and provide my
personal financials. I have a
good credit and about $600,000
of net worth, but this isn’t
getting me anywhere with a five
million plus business that Art
Hamel teaches to go after in his
course. I have received plenty
of details on businesses below
one million, but the broker said
the bigger businesses won’t give
me the time of day. Could you
facilitate me getting in touch
with Arthur to break through
this?
Art: Okay. Everybody has the
same problem. I don’t care you
are including myself. Unless I’m
working through a broker that
I’ve worked with before and
qualified myself financially the
brokers are a pain in the ass.
Now, taking step one – the
non-disclosure document. Signing
a non-disclosure document is
standard procedure no matter
what you’re doing. So, signing
that doesn’t mean anything. What
you have to realize as we’re
going out, the broker realizes
that a lot of people come
through. They waste his time.
They get involved in the
business, and then they can’t
put the deal together. What you
have to do and what he has to do
is sit down – and I keep telling
people, stand in front of the
damn mirror because there’s two
things people run into,
problems, when they’re going
into their first business.
Number one, they don’t have
enough experience in business.
They don’t have enough
management experience, and what
you have to is stand in front of
the mirror and keep looking into
it, and keep telling yourself
that you have enough experience
and you can do the job, and you
can run this company that you’re
about to buy.
Now, after you do this a few
times, turn to your spouse or
your significant other and say,
“I have enough experience to do
it.” In other words, convince
yourself. What happens when you
go out there, and somebody
starts to bring something up
maybe on your experience or your
background, you’re not going to
stutter and stammer. What will
happen is you’ll breeze right by
that.
Now, the same thing happens when
you’re talking about financial
because people are always going
to try to qualify you
financially. What you have to do
is stand in front of the mirror
and realize that you have enough
money to put that together, and
working with me it will be an
all cash deal. So, that’s what
you’re talking about, an all
cash purchase on this.
Now, you have to keep stressing
that. Now, if you go out and
tell a broker that you have
$600,000 and you want to buy a
five million dollar business,
even if it was possible to put a
deal together, almost all of
them are going to kill a deal
because you have to understand
how they think. They don’t think
of owner financing because the
average owner will not finance.
They don’t know of any ways to
finance a business. So, what
they’re looking for if you want
to buy a business for five
million dollars, you have to
have five million dollars.
I’ve had a lot of people look
for a five million dollar
business and say they have four
million dollars, and the broker
cuts them off because they don’t
think you put it together.
In the class, when I was
teaching years ago, and when I
talk to people today, everybody,
I tell them the same thing.
There’s a lot of brokers out
there and what they do is they
stand in your way. The biggest
obstacle that everybody has in
putting a business deal together
is going through the broker, and
if you’re getting a bad
experience and you’re having a
problem with it, and you’d like
to have a good day, go back to
your books, go to the section on
financing a business, and it’s
going to say that say you want a
manufacturing company. What you
should do is go down to the
library, and there’ll be a book
in there for your state. It will
state, “Manufacturing Directory
L.A. Times Mirror.” They’re the
ones that usually put them.
They’re for every state. They
also have books down there on an
annual basis for retail
businesses and service business,
but mainly manufacturing.
In there, all the companies in
your state will be listed. It
will be listed by category, by
city they’re located in. When
you go to that, you’ll see the
name of the company, it’s a
printing company. You’ll see
Printing Company, and you’ll
say, “I wonder if it’s large
enough.” Well, if you’re going
after a business that we may be
talking about, you’re going to
have categories – A, B, C, D –
and say you’re going to go after
Ds and Es, and you’re going to
follow-up.
Now, in here, you have the name
of the owner. You have the
address. You have the phone
number, the number of the
employees, etc., what they do –
the whole thing, and what we
always suggest is that you sit
down, make up letter that you
can send to them – don’t send
them a fax. If the office gets a
fax stating that you want to buy
their company, every employee’s
going to be upset, and the
owner’s going to call you back
calling you all sorts of names.
Michael: Right, good point.
Art: So, the basic thing is to
send a letter – personal to the
person who will open it. Now,
the average broker that’s going
out to get a listing sends these
letters out all the time because
I’ve basically trained them at
the beginning, so that’s what
they do. They send these letters
out.
In that, it says, “Dear Sir, I’m
a broker. I would like to list
your business. I have a number
of buyers.” Well, if you want to
do something, say, “I know a lot
of brokers write you letters
saying that they have a buyer,
well, here I am. I’m the buyer.
There’s no broker involved, and
I’m in a position to pay you all
cash.
Now, what’s going to happen is a
large percent of the people that
you write to are going to call
you back. Okay? They’re going to
call you back. Why? You’re a
buyer. Even if they don’t want
to sell the business, what’s
going to happen is they’re going
to read the letter. They’re
going to set it aside. They’re
going to go home that night and
say to their spouse, “You know,
somebody came in and said they
want to buy our company and pay
us all cash. What do you think
about that?” And, the wife or
husband says, “And, when are we
leaving?” “Well, I didn’t answer
it.” “When you go in tomorrow at
eight o’clock or six in the
morning, you get on that right
away.” And, what happens is a
large percent of the people will
respond, and what happens is you
now have an appointment. There’s
no broker in the middle, and
you’re going to find the seller
doesn’t really try to qualify
you because if you walked in
straight and have that feeling
that you can put all the cash
together, I want to tell you
something. If you listen to me,
if you go out for a standard
contract, if you’ll pay a market
rate on the thing, and you put
together a good business plan
that attracts people that will
put up at least a million bucks,
what’s going to happen is you
will have the money to put that
together.
The thing they have to realize,
and most people when they’re
getting started don’t realize
it, when they’re working with me
with investors, once you get to
the point where you have a
contract signed and you have a
business plan complete and when
I come in and we sign an
agreement, pay me a fee for me
to raise five, ten million –
whatever the heck you need in
the transaction – you then get
weekly notification. Every
Friday before I call you, I will
send you a fax or an email
describing every single person
that I’m working with that week.
On Monday, I work with Charlie
and Bill. This is their phone
number. This is their address –
so on, so on. Tuesday I worked
with this bank. This is the
bank’s name. This is the status,
and you will have five days of
status by Friday. I then will
call you and review you with it.
Now, the reason I do it in
writing first is so that you can
keep it in a log and look at
every week and refer to the last
week. Each week, you’ll know
where you are and almost every
time I’ve ever done this, by the
time we’re at the first week
even though we don’t have
everybody lined up, we have more
people in the air, more balls in
the air, and if you need ten
million dollars you’re going to
find we’re probably work on 15
or 20 in the first week. So, you
have the status.
I was working with somebody in
Florida, and he was having
trouble with this. I said,
“Look, here’s what you do. You
go in there.” They want me to go
in and talk to them. I keep
saying, “I can’t do that.
They’re going to ask for a
commitment.” But, let them
realize, once they’ve signed a
contract, once you have put
together a business plan, and I
come in and talk to them –
because I’m going to talk to the
broker, I’m going to talk to the
seller, and I’m also going to
meet with the buyer. You have to
do that. The investors insist on
it.
Now, once I get there, I’m going
to tell you and them is you’re
going to have an update every
week in writing. I’m also going
to give it to you verbally on
the phone. Now, starting with
our deal a couple of months ago
in Florida, I’ve said to the
buyer, I said, “Look, I’m going
to send you a sheet every week.
Feel free to make copies and
give them to the seller every
week. Feel free and give them to
the broker every week.” I said,
“We’re not playing games here.
We actually put these deals
together. We actually have real
investors. We actually have real
dollars here.” And, if anybody
is a non-believer, all the
people that are listed on there
have given us permission to have
either the seller or the broker
or the buyer call them. You also
have the names of the attorneys,
the CPAs, and when you do that
and the owner of the business
and the broker can see this
marching forward, it really
blows their mind. You can not
believe it. What it does is take
the pressure of you, and
everything flies from that
point, and a lot of times it
helps to tell them how this
works, saying, “I’m working with
some guy named Art Hamel. He’s
been doing this for years. He’s
been doing with investors for
25. He’s been in business for
over 50.” If they want to run a
check on me, tell them I draw up
more people to buy businesses
than anybody else have every
done, in fact everybody
combined, and we’ve taught
seminars for 15 years. We’ve
never had one complaint ever
filed, and if he checks on me
they will find that in all the
years of doing this, we offered
and gave every single person
that came to our class, free
help so they bought a business.
The program has to work and we
have to be real, and we have
much more money available than
we have deals. In fact, if you
talk to anybody of the investors
and say – say you’re a buyer and
you’re buying a business, you
can tell a seller, say, “If you
happen to talk to any of the
investors that have worked with
Mr. Hamel in the past, he always
tells you the only complaint
you’re going to find is Hamel
doesn’t put together enough
deals taking all the money.”
That’s always been the
complaint. They always come back
and say, “Why don’t you do
more?”
So, Michael, when you started
talking about bringing
additional people on, and me not
buying the businesses but
helping other people, which
would multiply this, we’re going
to make a hell of a lot of
people happy because there’s a
lot of people, as I told you
right from the beginning, that
want to invest in these
businesses. It’s a very good
deal for them because-
Michael: But, what you said
really hit home to me yesterday
because you said, “We’re not
trying to steal a business.
We’re just looking for a
business that makes sense, we
can buy at a market value so the
investors can make an extra two
or three points on their money
compared to what they’re already
making.”
Art: That’s right, and the thing
to keep stressing is we’re going
to pay all in cash, and if you
keep saying all cash, and you’re
one of the first ones to get in
there, if you do get to the
seller, you’re going to find
that nobody else will be able to
buy the business. You have
screwed the seller’s mind up. I
have done this. In fact, after
you start to do it, once you
start to get by the brokers,
you’re going to find the biggest
problem you have is the sellers
are relying on you. They’re
expecting you to buy it, and if
you decide not to, they are very
disappointed.
The key thing is the mental
situation of somebody going in.
Again, I get discouraged myself
and I’ve been doing it for years
because the brokers qualify you.
A lot of them will qualify you
on the phone. In fact, they’ll
almost hang up on you, I mean,
they’re so rude. If you want to
get around it, again, go direct,
go to the directory, contact the
people, and again you can write
them a letter. If you like, you
can call them on the phone. When
the secretary or whatever
intercepts the message say, “I’d
like to speak to Mr. Smith.”
You’ll know his name. All that
information will be in that
directory you have, and you ask
for him, and if she asks you
what it has to do with, say it’s
personal, and I’ve had a couple
of them really pin me down on
it, and I would say, “I happen
to represent a company with
hundreds of millions of dollars,
and we’re interested in buying
his company for all cash.” Boom!
Michael: That’s right.
Art: I’ve always gotten through.
Michael: Absolutely.
Art: I’ve had some very
sarcastic, and then after I in
there, she’s, “Oh, you’re Mr.
Hamel.” I said, “I’d like to
reassure you that if I do buy
the company, I never fire
anybody.”
Michael: That’s funny.
Art: She’s sitting there
thinking, “Geez, I gave this guy
a hard time.” But, the key thing
is they have to convince
themselves. Again, we’ve been
through this for years, and it’s
been one of the biggest problems
– how to get by the broker.
Well, first of all, my whole
program years ago was not built
on going through brokers. In
fact, if they go through the
program because, the cassettes,
the book, the outline – whatever
it happens to be – I don’t say
positive things about brokers,
and that was years ago. I say
the same thing today. If they
start working with me, if they
hear something positive about a
business broker other than
individuals that I recommend
that them to go to, what you’re
going to find is, I must be
getting ill. They should put me
in a home somewhere because
brokers are the biggest pain in
the ass.
Now, when we first started out
years ago, as you look at the
program that we set up in the
beginning, the whole thing was
built around going out and
making the contact yourself.
Although you may think a
broker’s going to provide
something for you, and again
years ago they did. They put
together a nice package which
you could use on your business
plan. For example, last week I
was working on a business in
L.A. I’m trying to buy. The
price on it was nine million
dollars. A national brokerage
firm from the San Fernando
Valley was handling it, a woman.
I could tell by the ad on the
Internet that she didn’t know
what the hell she was doing.
So, I called her on the phone. I
send the stuff in – the
disclosure documents. She
already had me registered with
her company. I have enough
financial so that I don’t have
to keep requalifying. So, what
happens is she sends me this
information. I get a page and a
half back. I raised hell with
her because I said, “You send me
a page and a half.” I said,
“You’re charging me an enormous
fee, and you’re giving out a
page and half.” You know what
she said to me? “Why don’t you
come up to the San Fernando
Valley. That’s what we like you
to do, and you’ll sign some
documents, and we’ll let you go
through some of the records.” I
said, “Ma’am, for eight years, I
was on the Department of Real
Estate, and if I were on it
right now, I would be getting
your license and I would be
taking you to the real estate
commission and you wouldn’t have
a license in 30 days.” “Wow,
what are you saying?” I said,
“Are you really a broker? Have
you ever done this before?” She
said, “Are you saying I’m not
competent?” I said, “Well, I’ll
tell you what. Why don’t you
talk to some of the top people
in your company and ask if they
know who I am, and then ask them
why I get angry. The reason I’m
angry is I don’t like working
with people like you. You ought
to get out of the business now.”
I’m sure she has my picture on
her dartboard in the San
Fernando Valley.
The brokers that go to my class,
and we get in there and they
say, “You’re putting down
brokers. Why are you doing
that?” I say, “Okay, I’m putting
down brokers. Now, is there
anything that I’ve said that
wasn’t true?” They said, “No
it’s all true.” “What’s your
problem them?” They said, “Well
why are you telling everybody?
It makes it hard to make a
living.”
Michael: They can’t make a
living doing what they do, so
they got to lie and cheat.
Art: That’s what they do and
they get away with it because
what happens is even though they
have a license, the Department
of Real Estate doesn’t follow-up
and most people they just screw
around with business. They don’t
bother going after them not like
they do in Real Estate. Now, at
the time, I was with commish, we
work on a study for the
legislature. What we were
suggesting was at the time they
were going to have a separate
license for business brokers.
After I got down – there were
three of us working on that.
It’s funny, as we put that in
and they were about to approve
it, the commissioner came to me
and ask me, the state asked me
if I would like to be the first
commissioner. I said, “Let me
tell you something, if the
business brokers in the state
heard that I was going to be the
first commissioner of business
opportunities, they would all
slit their wrist.” I said,
“Because I would pull most of
their licenses.” I said, “You’ve
heard me talk.”
In fact, what we did during that
time, we pulled so many licenses
on Ventura Blvd, Wilshire Blvd
over a few period, the last two
years that I was teaching when
I’d be down here for the free
lectures, the word would get
out. My picture would be in the
paper. The word would get out,
and all the brokers’ offices
would do the same thing. Every
call that they got, they’d ask
the person if they had anything
to do with me, and they were
instructed to hang up. That’s
what they did.
The key thing is a person doing
this has to realize they are
smarter, they are going to be
more successful then this broker
that they’re working with. They
have to figure out a way to get
by that person.
Michael: Well, you know, you
just said it. You pick up the
phone. You can get lists for
anything. If you want a huge
printing manufacturer or what
have you, go find them and you
go start talking to these guys
and they know everyone in their
industry, and say, “Do you know
anyone that wants to sell their
business?”
Art: That’s true, and you know,
we’ve actually – we’ve even
suggested at the time. We said,
“If you have an industrial park,
you want to buy a manufacturing
company.” I did this in Santa Fe
Springs. I owned a number of
companies there. When I was
there and working on one
business, if I had time, I would
stop at the next business and
ask if the owner was in and I
would talk to him. I knew
nothing about the damn business
other than the building was over
100,000 square feet. They’d
always talk to you, and they’re
always flattered by it, and the
thing people have to realize is
if they can get close to the
owner, they’re going to find
that the broker thing won’t come
up, but the people that are the
weakest, the people that are
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