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35 years of top-level,
professional selling experience has made Ben Gay III a legendary
figure in the sales world. A world-famous salesman, sales trainer,
author, consultant, and speaker, he still sells on a daily basis!
Ben Gay has been the #1 salesperson at every single company with which
he has been associated. It’s not surprising that his book, The
Closers, which explains selling the way it really is, is the most
powerful book on selling ever written with over 3,000,000 copies
sold.
In this interview, Ben Gay III reveals how his selling success sprang from a
childhood fascination with the yarns of a former-slave and local
Civil War veterans in mid-Century, which spawned an unquenchable
passion for meeting interesting people. At his father’s knee, he
learned the amazing ability of a master closer to move people to
action through the sheer power of talk.
After a successful career as a youthful buyer at Macy’s, he moved
into direct sales and discovered the power of multi-level marketing
where he met and worked with renowned salespeople, including the
greatest Master Closer he ever worked with, James H. Rucker, Jr., J.
Douglas Edwards, Fred Herman, Earl Nightingale, Zig Ziglar, Bill
Dempsey, and Ray Considine, among others. In this no holds-barred
interview, he shares the absolute unvarnished truth with you.
While sharing fascinating anecdotes about his career,
Ben Gay III dispenses
selling tips, techniques, and secrets. You’ll discover:
• The key to sales success: always sell a competitively priced,
quality product to qualified customers
• How a closer thinks: the secret of Sales Closing Power
• How to get the sale that day!
• How your success depends on the effectiveness of your sales
presentations, telephone sales scripts, and direct mail letters
• And much, much more!
So meet Ben Gay III...the person with the unique ability to explain
selling in down-to-earth terms you can easily understand and apply.
The Closer is the sales closers bible, the one book you must have in
your personal library. My interview with Ben Gay, the master closer,
is one you shouldn’t miss either.
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Although my first interview with Ben Gay III was
chock full of fascinating stories and invaluable selling secrets,
believe it or not, there’s more! On top of his legendary status as a
world-famous salesman, sales trainer, author, consultant, and
speaker, Ben Gay is the founder and executive director of the
National Association of Professional Salespeople with a membership
in six figures.
And talk about inspirational! Ben
Gay spent 12 hours a
weekend for five years at San Quentin with his People Builders
program that successfully enabled his students get off the prison
merry-go-round, reducing recidivism by over 80%. And get this. Ben
Gay
even “did time” with
Charles Manson. He was attitude coach for the crews
of Apollo 15, 16, and 17, working with astronauts Alan Shepherd and
Jim Irwin.
While his stories about his brushes with the famous and the infamous
are captivating and inspirational, you can’t afford to miss the
sales and marketing wisdom that Ben reveals in this interview.
In This Interview, you'll learn..
• The secrets of closing and how to become a Master Closer
• Why confidence is your most important asset and how to build it
• How he took a catch phrase and turned it into gold
• How to take an objection and turn it into a benefit
• How to become a sales infiltrator
• How to use the Internet to multiply your sales
• The Step-by-step phases of his foolproof sales process
• The magical ingredient that separates The Closers from all the
other sales training programs
• And much, much more!
Ben Gay tells you about selling the way it really is and not the way
we wish it were. As Ben Gay would say, “It’s the presentation, stupid!”
So tune in to radio station WII FM (what’s in it for me?) and
prepare to be blown away by the master.
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