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Immunize yourself from
difficult economic times by having a strong referral system in
place. The top sales producers, in any industry, get most of
their income through referrals.
Most struggle with traditional methods like direct mail,
advertising, or cold calling. But a top earner with a strong
referral process doesn’t have to worry during difficult
economies.
Referral marketing is the most powerful, cost effective,
targeted marketing you can do. And it’s easier to do than you
think. Who can benefit from an effective referral marketing
system?
Any HMA consultant, people in financial services, real estate
professionals and investors, services industries, auto sales,
any relationship marketing industry, and even part time home
businesses. In just a few minutes you’ll meet Paul, the referral
marketing expert.
Paul is a sales industry veteran of 28 years. Like everyone
else, he learned traditional referral training that didn’t work.
He had the same poor results
everyone else had. Paul searched for, found, and interviewed 48
sales superstars in a variety of industries. His ‘superstar’
criteria included earning a million dollars or more annual
income, at least 50% of their business is from referrals, and
they must be in a relationship driven industry.
He took the best strategies used in real world selling and
created his referral marketing system.
Not only did he create the
system...but he uses it to help people in their businesses...by
referral only of course!
You’ll hear several case studies in this seminar.
Case Study #1- You’ll hear about Andrew, a management
consultant for 13 years. Andrew has tripled his income to
$200,000 per year. No more spending on direct mail. And almost
60% of his business is now referral-based.
Case Study #2- Laurie was green as grass. Right out of
college and selling high end copiers. She was struggling and
sitting right at the bottom of the sales team. 4 months later
Laurie found herself #3 on the sales team. All of her business
is from referrals.
In this 80 minute audio mini seminar you’ll discover...
• How to immediately increase your profits by creating a flood
of new referrals for your service or business.
• How to turn that flood into a steady, ever growing stream of
referrals and business.
• How to create new business without spending a dime on
advertising.
• Eliminate the fear of looking desperate by asking for
referrals. Using Paul’s system no one will ever think negatively
about being asked for referrals.
• The truth about experts and why you don’t have to know
everything in your field to be an expert.
• A Step by step system for getting referrals. What to do, what
to say, why you do it, and why it works.
• A whole new perspective and approach to networking. It’s
nothing like what you’ve learned about traditional ways to get
referrals.
• How to contact previous clients to put them in your referral
system. They’ll never question a thing about it. It’ll be
natural and seamless.
• How to use the foundation principle of the referral system to
dramatically boost referral rates. Proven to work again and
again with Paul’s coaching clients.
• Why traditional referral marketing only condemns sales people
to mediocre results or failure.
• A process that gets the very best referrals from clients. Your
bottom line will take-off when you’re getting high quality
referrals.
• How to effortlessly eliminate any reluctance to give you
referrals. There’s absolutely no trickery involved. Your clients
will expect to help you and want to do it.
• How to know what kind of referrals you’re getting and what to
do with each kind of referral.
• How to almost guarantee getting heard from a hot referral.
• How to increase your chances of getting a meeting by 90%.
• How to increase your chances for a meeting by 99%. And you
don’t have to sell them on doing it. But use this only for the
hottest prospects.
Case Study #3- Stuart had been a realtor for 4 years when
he contacted Paul in early 2007. He was closing 1 house a month
and made $50,000 in 2006. Now in 2007, he’s closed 30 deals so
far and is on track to triple his income to $150,000.
Case Study #4- Andrea sells cosmetics through home
parties on a part-time basis. Her best month was $800. 5 months
later, she experienced almost a 500% increase in sales. She sold
$3000 last month.
The results in these case studies are no accident. They simply
put a process into place and worked it. A complete, step-by-step
system for getting referrals over and over. Once you have your
own system in place you’ll never have to fear a weak economy
again.

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